NO SPOILER HEIST

TitleNO SPOILER HEIST
BrandNETFLIX ITALY
Product/ServiceNO SPOILER HEIST
Category F04. Social Behaviour
Entrant PUBLICIS ITALY Milan, ITALY
Idea Creation PUBLICIS ITALY Milan, ITALY
Production PARIDEVITALE Milan, ITALY
Production 2 GROENLANDIA ROMA, GREENLAND
Credits
Name Company Position
Bruno Bertelli Publicis Italy Global CCO Publicis WW
Cristiana Boccassini Publicis Italy CCO Publicis Italy
Michele Picci Publicis Italy Executive Creative Director
Alessandro Candito Publicis Italy Creative Director
Matteo Grandese Publicis Italy Creative Director
Andrea Raia Publicis Italy Senior Art Director
Matteo Gatto Publicis Italy Senior Copywriter
Ilaria Lorenzetti Publicis Italy Client Service Director
Dalila Salhi Publicis Italy Account Director
Dario Gambera Publicis Italy Account Manager
Flaminia Costanzi Publicis Italy Junior Account
Andrea Battista Publicis Italy Data Strategist
Federico Guidera Publicis Italy Senior Social Media Manager
Vittorio Cafiero Publicis Italy Senior Project Manager
Ornella Scarparo Publicis Italy Project Manager
Francesca Zazzera Publicis Italy Head of Production
Erica Lora Lamia Publicis Italy Producer
Beatrice Pepe Publicis Italy Producer
Paride Vitale Paridevitale S.r.l Founder & CEO
Maria Teresa Frezza Paridevitale S.r.l Event Manager
Chiara Amendola Paridevitale S.r.l Digital Pr Manager
Elisabetta Savoia Paridevitale S.r.l Event Specialist
Simone Godano Groenlandia Director
Leonardo Godano Groenlandia Executive Producer
Cecilia Passa Groenlandia Producer
Leonardo Mirabilia Groenlandia DOP
Enrico Munarini Groenlandia Editor

Please tell us about the social behaviour that inspired the work

Spoilering shows has become a second nature to us. In an always-on society where second screening has become natural, we feel the whole world is sitting beside us on the couch even as we watch a TV Show alone in our living room. That's why 27% of viewers think it’s acceptable to discuss major plot twists on Socials immediately after a series has been released. We simply do what human beings have done since the dawn of time: we talk to our friends about the stories we love… Without considering that the people that can hear us are millions now, scattered around the globe. That’s why we are all a single scroll behind having our favorite TV show’s plot twists ruined forever in the first hours after it airs.