Title	MELANOOMPUNT: DOTTED I'S
Brand	MELANOOMPUNT
Product/Service	MELANOMA DOTS
Category	A06. Not-for-profit / Charity / Government
Entrant	FAMOUSGREY Brussels, BELGIUM
Idea Creation	FAMOUSGREY Brussels, BELGIUM
Additional Company	MELANOOMPUNT Sint-Niklaas, BELGIUM

Name	Company	Position
Tom Van der Velde	Melanoompunt	Client Contact
Peter Ampe	FamousGrey	Creative Director
Jonas Caluwé	FamousGrey	Creative
Johan Van Oeckel	FamousGrey	Creative
Jef Leysen	FamousGrey	Account Director
Aze Van Coillie	FamousGrey	Strategic Planner
Franco Scaramuzza	FamousGrey	Studio
Elke Helbig	FamousGrey	Designer

Cultural / Context information for the jury

Melanoma is a type of skin cancer that develops from the pigment-producing cells known as melanocytes. As serious as this sounds Melanoma can easily be prevented. All people have to do is check their birthmarks regularly. If they change color or shape, they might be turning into skin cancer. However, most of us don’t pay any attention to the spots on our skin.

Translation. Provide a full English translation of any text.

copy on the last page of the newspaper reads: "You probably didn't notice but the headlines in this newspaper were full of birthmarks that could be skin cancer". CTA: Check your skin regularly and get an annual checkup from a dermatologist.