Title	CHICHARRON RUN
Brand	UBISOFT
Product/Service	FAR CRY 6
Category	B01. Use of Music
Entrant	DDB Paris, FRANCE
Idea Creation	DDB Paris, FRANCE
Production	STINK STUDIOS Paris, FRANCE
Production 2	IMPORTANT LOOKING PIRATES Stockholm, SWEDEN
Production 3	MACHINE SOUND LONDON, UNITED KINGDOM

Name	Company	Position
Alexander Kalchev	DDB Paris	Chief Creative Officer
Clara NOGUIER	DDB Paris	Art Director
Olivier LE LOSTEC	DDB Paris	Copywriter
Vincent Léorat	DDB Paris	Agency Supervisor
Mathieu BLIGUET	DDB Paris	Agency Supervisor
Tanguy MORTREUIL	DDB Paris	Agency Supervisor
Lena LIEUVIN	DDB Paris	Agency Supervisor
Arnaud TEXEREAU	DDB Paris	Agency Supervisor
Sébastien GENTY	DDB Paris	Planner
Corinne PERSCH	DDB Paris	Agency Producer
Gaëlle DE-POMPIGNAN	DDB Paris	Agency Producer
Gaëlle DE-POMPIGNAN	DDB Paris	Agency Producer
Geoffroy SARDIN	Ubisoft	Advertiser Supervisor
Lionel Hiller	Ubisoft	Advertiser Supervisor
Édouard D’ALNOIS	Ubisoft	Advertiser Supervisor
Julia CHOURGNOZ-VILLANO	Ubisoft	Advertiser Supervisor
Maxime GUERLUS	Ubisoft	Advertiser Supervisor
Baptiste RAMBAUD	Ubisoft	Advertiser Supervisor
Louis RAYNAUD	Ubisoft	Advertiser Supervisor
Arnault LE MAISTRE	Ubisoft	Advertiser Supervisor
Greg PANTEIX	Stink	Producer
Traktor -	Stink	Director
Cédric Boit	DDB Paris	Composer
Clément Reynaud	DDB Paris	Composer
Marine Cremer	DDB Paris	Music Supervisor
Mr Viktor -	-	Composer

View Script

Write a short summary of what happens in the radio or audio work.

For this film, we wanted an original track that could fit with every actions and scenes. Because it’s a really intense chase with rebounds that needed to be highlighted, we chose to create an original music that could assemble everything. So we worked with Mr Viktor and 6BLS, two producers who worked with French famous rappers and electro groups, who perfectly caught the latin vibes of the island and the craziness of it’s inhabitants. At the end, the music mixes a classical Cuban theme from the 60’s, reggaetton notes, basses and scratches to create something unique combine with a powerful sound design. The music was such a success that after numorous comments from the community, we decided to edit a long version and released it on Spotify, Youtube and Apple Music.

Translation. Provide a full English translation of any audio.

No script as it is a song.

Tell the jury about the use of music

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