Title Brand Product / Service Entrant Company Location Idea Creation Company Location PR Location Award
B07 Events & Stunts
APARTMENT STORES
DELAMAISON / HOME DECORATION AND FURNISHINGS
NURUN Paris FRANCE NURUN
Paris
FRANCE NURUN
Paris
FRANCE
A GUEST OF HONOR
FOX / CAUCASUS ONLINE / WALKING DEAD TV SERIES
WINDFOR'S Tbilisi GEORGIA WINDFOR'S
Tbilisi
GEORGIA WINDFOR'S
Tbilisi
GEORGIA
BREXIT
LIBERAL DEMOCRATES / FDP / LIBERAL DEMOCRATES / FDP
HEIMAT Berlin GERMANY HEIMAT
Berlin
GERMANY
SL BENFICA SAFETY DEMONSTRATION
SL BENFICA, EMIRATES / SL BENFICA SPONSORSHIP
O ESCRITORIO Estoril PORTUGAL O ESCRITORIO
Estoril
PORTUGAL
Short List
ZERO QUEUE BY NISSAN FRANCE
NISSAN FRANCE / NISSAN LEAF
DIGITASLBi FRANCE Paris FRANCE DIGITASLBi FRANCE
Paris
FRANCE DIGITASLBi FRANCE
Paris
FRANCE
Short List
THE DILEMMA
HEINEKEN / HEINEKEN
PUBLICIS ITALY Milan ITALY PUBLICIS ITALY
Milan
ITALY COHN & WOLFE
Milan
ITALY
Gold
BRAVE CUT
FUNDATIA RENASTEREA / CANCER NGO
McCANN WORLDGROUP ROMANIA Bucharest ROMANIA McCANN WORLDGROUP ROMANIA
Bucharest
ROMANIA
BEES CAN FIND SUGAR WHERE YOU LEAST EXPECT IT
NÁŠ GRUNT / CHAIN OF FARMER SHOPS NÁŠ GRUNT
McCANN PRAGUE CZECH REPUBLIC McCANN PRAGUE
CZECH REPUBLIC
THE VILLAGE PHONE PROMOTION
GRAUBUENDEN FERIEN / TOURISM BOARD FOR GRAUBUENDEN
JUNG von MATT/LIMMAT Zürich SWITZERLAND JUNG VON MATT/IMPACT
Zurich
SWITZERLAND JUNG VON MATT/IMPACT
Zurich
SWITZERLAND
RETURN TO SENDER
PUBLIC EYE / HUMAN RIGHTS
PUBLIC EYE Zürich SWITZERLAND PUBLIC EYE
Zürich
SWITZERLAND PUBLIC EYE
Zürich
SWITZERLAND
B08 Live Shows / Concerts / Festivals
DACIA FAMILY PROJECT
RENAULT ITALIA / DACIA
PUBLICIS ITALY Milan ITALY PUBLICIS ITALY
Milan
ITALY PUBLICIS ITALY
Milan
ITALY
SL BENFICA SAFETY DEMONSTRATION
SL BENFICA, EMIRATES / SL BENFICA SPONSORSHIP
O ESCRITORIO Estoril PORTUGAL O ESCRITORIO
Estoril
PORTUGAL
Bronze
PRIDEBEAT
FLYTOGET / FLYTOGET
GEELMUYDEN KIESE Oslo NORWAY GEELMUYDEN KIESE
Oslo
FLYTOGET
Oslo
INDIGO MUSIC NORWAY
OSLO
NORWAY GEELMUYDEN KIESE
Oslo
FLYTOGET
Oslo
NORWAY
MILLION RUBLE DELICATE WASH
WHIRLPOOL RUS / HOTPOINT
FRIENDS Moscow RUSSIA FRIENDS
Moscow
RUSSIA
B09 Celebrity Endorsement
THANKS TONY
MAKE-A-WISH / MAKE-A-WISH IS A NON-PROFIT ORGANISATION DEDICATED TO MAKE EVERY ELIGIBLE CHILD’
SERVICEPLAN FRANCE Levallois-Perret FRANCE SERVICEPLAN FRANCE
Levallois-Perret
FRANCE
THE ALPHABET OF ILLITERACY
PEARSON / LEARNING COMPANY
WEBER SHANDWICK London UNITED KINGDOM FCB INFERNO
London
UNITED KINGDOM WEBER SHANDWICK
London
UNITED KINGDOM
GRANDPA LEWIS
ALLIANZ SE / ALLIANZ FORMULA 1 SPONSORING
OGILVY GERMANY Frankfurt GERMANY OGILVY GERMANY
Frankfurt
GERMANY OGILVY GERMANY
Frankfurt
GERMANY
HENRIK'S HAIR RAISING MESSAGE
PROCTER & GAMBLE / HEAD & SHOULDERS SHAMPOO
JUNG RELATIONS Stockholm SWEDEN JUNG RELATIONS
Stockholm
SWEDEN JUNG RELATIONS
Stockholm
SWEDEN
OLYMPIC-SIZED FLAT LAYS BY ADIDAS
ADIDAS / TEAM GB KIT FOR RIO OLYMPIC GAMES 2016
HILL+KNOWLTON STRATEGIES London UNITED KINGDOM HILL+KNOWLTON STRATEGIES
London
UNITED KINGDOM HILL+KNOWLTON STRATEGIES
London
UNITED KINGDOM
SUPRISE SELECTION
SPECIAL OLYMPICS / PLAY UNIFIED
LDV UNITED Antwerp BELGIUM LDV UNITED
Antwerp
BELGIUM WAVEMAKERS
Waasmunster
BELGIUM
Gold
KJETIL VS SARA
TINE / TINE MILK
TRY Oslo NORWAY TRY
Oslo
NORWAY
#MISSIONEMONNALISA
CITROËN ITALIA / RANGE CITROËN C3
HAVAS MILAN ITALY HAVAS MEDIA
Milan
ITALY
#NOTCOMINGSOON
REMY COINTREAU / LOUIS XIII COGNAC
FRED & FARID New York USA FRED & FARID
New York
FRED & FARID PARIS
USA
FRANCE
FRED & FARID
New York
USA
COOL WITHOUT SMOKING
THE DANISH CANCER SOCIETY / ANTI-SMOKING
DDB COPENHAGEN DENMARK DDB COPENHAGEN
DENMARK GEELMUYDEN KIESE
Copenhagen
DENMARK
Short List
B10 Sponsorship & Partnership
GRANDPA LEWIS
ALLIANZ SE / ALLIANZ FORMULA 1 SPONSORING
OGILVY GERMANY Frankfurt GERMANY OGILVY GERMANY
Frankfurt
GERMANY OGILVY GERMANY
Frankfurt
GERMANY
SAFETY JINGLE
OVK / PEVR (PARENTS OF ROAD VICTIMS / ROAD SAFETY AWARNESS MESSAGE
HAPPINESS / FCB Brussels BELGIUM HAPPINESS / FCB
Brussels
BELGIUM
FOUND BY MERCEDES-BENZ & MAISON KITSUNÉ
MERCEDES-BENZ / A COLLECTION OF SCARVES AND HATS FOR THE LAUNCH OF ITS NEW RANGE OF CONVERTIBLES
BBDO PARIS FRANCE BBDO PARIS
FRANCE
PROJECT GERMANY
HORNBACH / DIY HOME IMPROVEMENTS SUPERSTORES
HEIMAT Berlin GERMANY HEIMAT
Berlin
GERMANY BUREAU N
Berlin
GERMANY
NISSAN CONTROLLER - A CAR THAT DRIVES FOOTBALL
NISSAN NORDIC EUROPE / NISSAN QASHQAI
TBWA\HELSINKI FINLAND TBWA\HELSINKI
FINLAND TBWA\HELSINKI
FINLAND
DACIA FAMILY PROJECT
RENAULT ITALIA / DACIA
PUBLICIS ITALY Milan ITALY PUBLICIS ITALY
Milan
ITALY PUBLICIS ITALY
Milan
ITALY
KID FRIENDLY
BABY CLUB / CHILDHOOD DEVELOPMENT
R:TA Moscow RUSSIA R:TA
Moscow
RUSSIA R:TA
Moscow
RUSSIA
BATMAN V SUPERMAN: FLY TO GOTHAM / FLY TO METROPOLIS
TURKISH AIRLINES / TURKISH AIRLINES
CRISPIN PORTER & BOGUSKY London UNITED KINGDOM CRISPIN PORTER & BOGUSKY
London
UNITED KINGDOM CRISPIN PORTER & BOGUSKY
London
UNITED KINGDOM
SL BENFICA SAFETY DEMONSTRATION
SL BENFICA, EMIRATES / SL BENFICA SPONSORSHIP
O ESCRITORIO Estoril PORTUGAL O ESCRITORIO
Estoril
PORTUGAL
Bronze
THE DILEMMA
HEINEKEN / HEINEKEN
PUBLICIS ITALY Milan ITALY PUBLICIS ITALY
Milan
ITALY COHN & WOLFE
Milan
ITALY
Silver
B11 Launch / Re-launch
SUGAR DETOX
INTERMARCHÉ / INTERMARCHÉ
MARCEL Paris FRANCE MARCEL
Paris
FRANCE
THE BLOODY SOAP
NETFLIX / MARSEILLE - NETFLIX ORIGINALS SERIES
OGILVY & MATHER Paris FRANCE OGILVY & MATHER
Paris
FRANCE
Bronze
BAŽANT 73
HEINEKEN SLOVAKIA / ZLATÝ BAŽANT 73
WIKTOR LEO BURNETT Bratislava SLOVAK REPUBLIC WIKTOR LEO BURNETT
Bratislava
SLOVAK REPUBLIC
SEVEN DAYS OF UNBOXING
SAMSUNG ELECTRONICS NORDIC AB / GALAXY S7
DDB STOCKHOLM SWEDEN DDB STOCKHOLM
SWEDEN WENDERFALCK
Stockholm
SWEDEN
100 % REAL VIRTUAL REALITY
NATAKHTARI BREWERY / OLD IRISH
LEAVINGSTONE Tbilisi GEORGIA LEAVINGSTONE
Tbilisi
GEORGIA
Bronze
EIFFEL TOWER ALL YOURS
HOMEAWAY / VACATION RENTALS
SAATCHI & SAATCHI FRANCE Paris FRANCE SAATCHI & SAATCHI FRANCE
Paris
FRANCE GRAYLING AGENCY
Paris
FRANCE
SBERBANK GO
SBERBANK / FINANCIAL SERVICES
SBERBANK OF RUSSIA Moscow RUSSIA GOOD
Moscow
RUSSIA SBERBANK OF RUSSIA
Moscow
RUSSIA
ALAND INDEX INITIATIVE
THE BANK OF ALAND / BALTIC SEA PROJECT
RBK COMMUNICATION Stockholm SWEDEN RBK COMMUNICATION
Stockholm
SWEDEN HILL+KNOWLTON STRATEGIES SWEDEN
Stockholm
SWEDEN
AUDI Q2 LAUNCH IN LITHUANIA
MOLLER BALTIC IMPORT SE / AUDI Q2
VRP ¦ HILL+KNOWLTON Vilnius LITHUANIA VRP ¦ HILL+KNOWLTON
Vilnius
LITHUANIA VRP ¦ HILL+KNOWLTON
Vilnius
LITHUANIA
SUPRISE SELECTION
SPECIAL OLYMPICS / PLAY UNIFIED
LDV UNITED Antwerp BELGIUM LDV UNITED
Antwerp
BELGIUM WAVEMAKERS
Waasmunster
BELGIUM
SWISS NATIONAL MONUMENT
BUNDESAMT FÜR KOMMUNIKATION / PUBLIC SERVICE
FARNER SWITZERLAND FARNER PR
Zurich
SWITZERLAND FARNER PR
Zurich
SWITZERLAND
THE VAGINA EXPERIMENT
WALMARK / IDELYN
McCANN BUDAPEST HUNGARY McCANN BUDAPEST
HUNGARY McCANN BUDAPEST
HUNGARY
LAV POPCORN
CARLSBERG SERBIA / LAV BEER
McCANN BELGRADE SERBIA McCANN BELGRADE
SERBIA
B12 Brand Voice & Strategic Storytelling
A STATEMENT FOR LOVE DURING EUROPRIDE
HEMA / LIMITED EDITION T-SHIRTS
XXS Amsterdam Schiphol THE NETHERLANDS XXS Amsterdam
Schiphol
THE NETHERLANDS
BRINGING AN OUTDATED NATIONAL HOLIDAY INTO THE 21ST CENTURY
HEMA / CHILDREN'S SINGERS-SONG WRITER COMPETITION
XXS Amsterdam Schiphol THE NETHERLANDS XXS Amsterdam
Schiphol
THE NETHERLANDS MERKTROUBADOUR
Amsterdam
THE NETHERLANDS
DEUTSCHE BAHN "THE FAN"
DB MOBILITY LOGISTICS / LONG-DISTANCE TRAFFIC
BBDO GROUP GERMANY Berlin GERMANY BBDO GROUP GERMANY
Berlin
GERMANY BBDO GROUP GERMANY
Berlin
GERMANY