SARA NORDHEIM: A PERMANENT EXHIBITION

TitleSARA NORDHEIM: A PERMANENT EXHIBITION
BrandUNICEF
Product/ServiceSTOP SHARENTING
Category A04. Production Design / Art Direction
Entrant ANTI Oslo, NORWAY
Idea Creation ANTI Oslo, NORWAY
Production OSLO FILM AGENCY, NORWAY
Production 2 VOID Oslo, NORWAY
Post Production OSLO FILM AGENCY, NORWAY
Credits
Name Company Position
Sollin Sæle Anti AS Art Director
Per Berge Moe Anti AS Art Director
Christian Hygen Anti AS Creative Director
Per Erik Jarl Anti AS Creative Director
Tom Andre Engli Andersson Anti AS Senior Strategist
Hildegunn Holtet Anti AS Project Manager
Kristin Grimstad Anto as Account Director
Sigve Aspelund The Film Agency Oslo Director
Caroline Werring The Film Agency Oslo Producer
Hege Iversen The Film Agency Oslo Executive Producer
Martin Iversen The Film Agency Oslo Director Of Photography
Daniel Antonsen The Film Agency Oslo Editor
Daniel Antonsen The Film Agency Oslo Editor
Bjørn Stål Void Programmer

Write a short summary of what happens in the film

A 13 year old girl discovers alle the pictures her parents have shared of her online, through her entire life. She have never before seen or approved the publication of these photos that is free for all online.

Tell the jury about the production design / art direction. You may wish to comment on choices, challenges or effects.

The the design of the set is made to mimic the wast space of the internett. In the beginning we see pictures in multiple layers as a picture online is just one picture, but can be uploaded several places at once on different displays. Later we se the depiction of all the pictures an average 13 y/o have online before, switching the pictures to reveal all the people looking at them from their computers. To make all this as realistic as possible we developed a computer program witch randomly sorts all 1300 pictures in a random size and place. Just like the would be if discovered on a random webpage.