THE ENDLESS LETTER ON INSTAGRAM STORIES
Title | THE ENDLESS LETTER ON INSTAGRAM STORIES |
Brand | RT |
Product/Service | SOCIAL MEDIA PROJECT |
Category |
C01. Brand & Communications Design |
Entrant
|
RT Moscow, RUSSIA
|
Idea Creation
|
RT Moscow, RUSSIA
|
Media Placement
|
RT Moscow, RUSSIA
|
Production
|
RANEPA SCHOOL OF DESIGN Moscow, RUSSIA
|
Credits
Kirill Karnovich-Valua |
RT |
Creative Director |
Elena Medvedeva |
RT |
Producer |
Ania Fedorova |
RT |
Producer |
Katerina Terekhova |
RANEPA School of Design |
Art Direction |
Serge Serov |
RANEPA School of Design |
Curator |
Maxim Makarychev |
Maxim Makarychev |
Music & Sound design |
Gleb Burashov |
RT |
Social Media Strategy |
Revaz Todua |
RT |
Designer |
Eldar Salamov |
RT |
Producer |
Lilly Kazakova |
RT |
PR Director |
Ivor Crotty |
RT |
Producer |
Ivan Fursov |
RT |
Producer |
Katya Motyakina |
RT |
Producer |
Margo Tskhovrebova |
RT |
Administrative Manager |
Maria Doreuli |
Contrast Foundry |
Designer |
Nikita Sapozhkov |
Contrast Foundry |
Designer |
Liza Rasskazova |
Contrast Foundry |
Designer |
Peter Bankov Bankov |
Peter Bankov |
Artist |
Mikhail Sorkin |
Mikhail Sorkin |
Artist |
Alla Dimaryova |
RANEPA School of Design |
Student |
Ana Green |
RANEPA School of Design |
Student |
Anahanum Esedullayeva |
RANEPA School of Design |
Student |
Anastasia Kazachkova |
RANEPA School of Design |
Student |
Angelina Bagdasaryan |
RANEPA School of Design |
Student |
Anna Zakharova |
RANEPA School of Design |
Student |
Irina Chigrinova |
RANEPA School of Design |
Student |
Irina Uladayeva |
RANEPA School of Design |
Student |
Alana Zekeyeva |
RANEPA School of Design |
Student |
Alyona Khudyakova |
RANEPA School of Design |
Student |
Alyona Redikultseva |
RANEPA School of Design |
Student |
Alisa Patrina |
RANEPA School of Design |
Student |
Anastasia Manysheva |
RANEPA School of Design |
Student |
Anastasia Ryabinina |
RANEPA School of Design |
Student |
Arina Bychkova |
RANEPA School of Design |
Student |
Baina Muchkayeva |
RANEPA School of Design |
Student |
Daniil Protasov Artist Protasov |
RANEPA School of Design |
Student |
Daria Kondakova |
RANEPA School of Design |
Student |
Diana Yaroslavtseva |
RANEPA School of Design |
Student |
Ekaterina Fateyeva |
RANEPA School of Design |
Student |
Ekaterina Gashnikova |
RANEPA School of Design |
Student |
Evgenia Zaikina |
RANEPA School of Design |
Student |
Irina Gorelikova |
RANEPA School of Design |
Student |
Julia Fyodorova |
RANEPA School of Design |
Student |
Kira Goldobina |
RANEPA School of Design |
Student |
Kseniya Pasternyak |
RANEPA School of Design |
Student |
Liza Razzhivina |
RANEPA School of Design |
Student |
Liza Tikhanskaya |
RANEPA School of Design |
Student |
Maria Afonchikova |
RANEPA School of Design |
Student |
Maria Alekseyeva |
RANEPA School of Design |
Student |
Maria Spevakova |
RANEPA School of Design |
Student |
Maria Timoshenko |
RANEPA School of Design |
Student |
Nauel Benku |
RANEPA School of Design |
Student |
Polina Kashintseva |
RANEPA School of Design |
Student |
Polina Zolotova |
RANEPA School of Design |
Student |
Sasha Ashikhina |
RANEPA School of Design |
Student |
Svetlana Vinogradova |
RANEPA School of Design |
Student |
Uliana Budennaya |
RANEPA School of Design |
Student |
Uma Rabadanova |
RANEPA School of Design |
Student |
Valeria Zhalnina |
RANEPA School of Design |
Student |
Yana Nesterenko |
RANEPA School of Design |
Student |
Cultural / Context information for the jury
Between 1941 and 1945 over 25 million letters were posted and delivered in the USSR. Ahead of the 75th anniversary of the Victory against Nazi Germany we have revealed a unique collection of 7,000 letters that were carefully preserved for decades in family archives. We decided to give them a new read in the format of Instagram Stories.
“Endless Letter” – is an emotional bridge between today’s peace and the horrific times of war when, against all odds, people loved, dreamed, experienced faith and anxiety. With “Endless Letter” our objective was to link the generations by narrative and visual means, with hope that our contemporaries and descendants will understand why this page of history should never be repeated.
Tell the jury about the illustration.
“Endless Letter” is a unique graphic series featuring hundreds of excerpts from original WW2 front-line letters with illustrations created by young students of the Moscow RANEPA Design School as well as renowned artists Peter Bankov and Mikhail Sorkin. Emotional quotes from frontline missives were shared line-by-line in Stories creating a kind of "endless letter" with an original non-stop score by young Russian composer Max Makarychev. Letters from military schools, from the front line, from factories, hospitals and abandoned homes, some filled with hope, some carrying cherished last words.
These letters open up a different, private, story of the war; it is a unique testimony that connects us with that time. They speak of daily life during the war - what soldiers saw on battlefronts, what people dreamed of, what they hoped for. It resulted in over 500 illustrations in a variety of shapes, from collages to portraits.