Title | REACH THE UNRECHABLE |
Brand | LAUREUS SPORT FOR GOOD FOUNDATION |
Product/Service | SPORTS CHARITY |
Category |
D03. Special Build |
Entrant
|
STOFF WERBEAGENTUR GMBH Vienna, AUSTRIA
|
Idea Creation
|
STOFF WERBEAGENTUR GMBH Vienna, AUSTRIA
|
Media Placement
|
MEGABOARD GMBH Wien, AUSTRIA
|
PR
|
BRANDSETTER Vienna, AUSTRIA
|
Production
|
STOFF WERBEAGENTUR GMBH Vienna, AUSTRIA
|
Additional Company
|
LAUREUS SPORT FOR GOOD FOUNDATION Munich, GERMANY
|
Credits
Bernd Wilfinger |
stoff Werbeagentur GmbH |
Chief Executive Officer |
Karl Royer |
stoff Werbeagentur GmbH |
Chief Executive Officer |
Andreas Leitner |
stoff Werbeagentur GmbH |
Copywriter |
Marie Lassnig |
stoff Werbeagentur GmbH |
Art Director |
Paul Kobas |
stoff Werbeagentur GmbH |
Graphic Designer |
Philip Jaecklein |
stoff Werbeagentur GmbH |
Agency Producer |
Daniel Pipal |
stoff Werbeagentur GmbH |
Client Service Director |
Robert Staudinger |
Robert Staudinger |
Photographer |
Daniel Hupfer |
Brandsetter |
PR Co-ordinator |
Write a short summary of the ambient work.
Giant basketball hoop for a good cause
For the Laureus Sport for Good Foundation, a spectacular Out of Home action was staged, which encourages people to donate for socially and physically disadvantaged children in order to make seemingly unattainable goals achievable through the power of sports.
For two weeks, a specially manufactured giant basketball hoop hung at a height of around 20 meters. For the viewers, the chance of hitting the hoop seems like an unattainable goal.
Copy:
Reach the unreachable.
Your donation gives disadvantaged children a chance.