For 50 years, Amnesty International has been fighting for human rights and has been collecting million signatures.
In 2001, with the help of the association, more than 47 000 prisonners of conscience have been released and it keeps increasing since that time.
This movie shows one of these stories of basic human rights violation by using an original and unexpected way to picture it : the entire image is composed by ball-point pens arranged side by side.
Highlighting that the voice of a single person can bring about the birth of a social movement, the film concludes with the words 'your signature is more powerful than you think' and features the song 'Iron sky' by Paolo Nutini, Dave Nelson , with the voice of Charlie Chaplin
Thanks to this technique, inspired by « Pin Art », it shows each signature has concretly the power to release a prisonner of conscience.
Pens is a full CG film shot in motion capture that epitomises the potential of each signature in the defence of human rights.
Through powerful imagery, Amnesty International has encapsulated the essence of its primary objective inspiring communities to defend their fundamental human rights.
Creative Execution
Iron Sky' is a licensed music from the new Paolo Nutini' LP, released in April 2014. Nutini is a highly praised Scottish Artist, song-writer and composer with a passioning voice.
'Iron Sky' has been chosen as it fully embodies the message we are aiming to spread in this Amnesty 'Stylo' (Pen) New Film : lyrics, melody and the artist voice intensity carry power, emotion, hope and spirit, and even goose bumps, more than any other song. The Featuring of the speaking extract coming from the final speech of Charlie Chaplin's movie 'The Dictator' does increase the images' power.
The association between this track and our film truly enhances the impact of our message 'Every signature has the power to release a prisoner of conscience ' and we believe it will highly benefit to the film and to Amnesty International causes.