Winners & Shortlists

NICO

TitleNICO
BrandSWISSCOM (SCHWEIZ)
Product/ServiceTELECOMMUNICATION
Category A02. DIRECTION
Entrant Company HEIMAT Berlin, GERMANY
Advertising Agency HEIMAT Berlin, GERMANY
Media Agency MEDIASCHNEIDER Zürich, SWITZERLAND
Production Company PUMPKIN FILM Zürich, SWITZERLAND
Credits
Name Company Position
Guido Heffels Heimat/Berlin Cco/Founder
Andreas Mengele Heimat/Berlin Chief Strategy Officer/Founder
Alexander Stauss Heimat/Berlin Creative Director
Raphael Hermann Heimat/Berlin Creative Director
Fabian Rössler Heimat/Berlin Junior Copywriter
Florian Weitzel Heimat/Berlin Junior Art Director
Till Hopf Heimat/Berlin Account Director
Alexander Münzer Heimat/Berlin Tv Producer
Martin Werner Baconx Director
Sonja Brand Pumpkin Film Executive Producer
Marcel Zyskind Pumpkin Film Camera
Barbara Gies Pumpkin Film Editor
Laurent Perez Del Mar Pumpkin Film Music Composer
Stefanie Brand Pumpkin Film Producer
Davide Pincin Swisscom Head Of Marketing Communication Res

Brief Explanation

In 2014, Swisscom, the leading telecommunications and Internet provider in Switzerland, launched Swisscom TV 2.0. The most striking feature about it is “Replay” which lets you watch anything from the last seven days, whenever you want. The viewer no longer lives by the TV schedule – it’s the TV program that waits for him. Our film illustrates this quite literally: Two ancient armies are facing each other, but they cannot strike until some guy, somewhere, is ready to watch the film they are in.