Winners & Shortlists


Category C01. WEBSITE
Entrant Company 41?29! Istanbul, TURKEY
Advertising Agency 41?29! Istanbul, TURKEY
Production Company 2012 PRODUCTION Istanbul, TURKEY
Name Company Position
Gokay Dede Akbank Akbank Direkt Sales And Marketing Director
Bilgen Aldan Akbank Akbank Direkt Channel And Marketing Manager
Levent Karabeyoglu Akbank Digital Media And Community Management Manager
Secil Goker Akbank Akbank Direkt Marketing Manager
Alemsah Ozturk 41? 29! Head Of Agency
Seren Koroglu 41? 29! Creative Director
Ilyas Eralp/Elif Kavalci 41? 29! Creative Group Heads
Alperen Altinoz/Ahmet Terzioglu 41? 29! Creative Group
Ufuk Cetincan 41? 29! Art Director
Gunay Sert/Alen Dursun 41? 29! Development Team
Aslı Nur Erguzel 41? 29! Project Manager
Ela Meric 41? 29! Agency Producer
Serhat Arapoglu 41? 29! Brand Manager
Hidayet Bayraktar 41? 29! Technical Director
2012 Produksiyon 2012 Produksiyon Video Production
Ozer Feyzioglu Director
Rahman Altin Film Music
Zeynep Bozok 41? 29! Website Music
Furkan Birgun Illustrator
Telesine Telesine Post Production

Creative Execution

We turned this match with no audio or visual recording into a digital museum by using HTML5. The only two surviving legends, sat across from our cameras and told us the match story. We scoured over all the press items of that time and curated all the match coverage. To make the setting as authentic as possible we recreated the match atmosphere using live mannequins as human statues.

We made the younger fans know about this match of historical importance. Doing so, we made a cultural mark on the collective memory of Turkish people.

In 1949, Turkey earned the chance to compete in the World Cup for the first time in its history when they defeated Syria by 7-0. Unfortunately, due to financial difficulties it couldn’t follow through. This was a match to remember, but it had no audio/video recording. We wanted to make younger soccer fans know about this important bit of Turkish football history.