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A07 USE OF SOCIAL IN A MEDIA CAMPAIGN
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HOW OTRIVINE STOPPED THE BRITS WHINGING!
NOVARTIS CONSUMER HEALTH UK / NASAL SPRAYS |
STARCOM MEDIAVEST GROUP London
|
UNITED KINGDOM |
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STARCOM MEDIAVEST GROUP
London
STARCOM MEDIAVEST GROUP
London
|
UNITED KINGDOM
|
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TRAVEL YOUR TWEET INTERESTING
EXPEDIA / EXPEDIA |
OGILVY & MATHER LONDON
|
UNITED KINGDOM |
|
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PHD
London
|
UNITED KINGDOM
|
Bronze
|
DEAD MAN TWEETING
ALS FOUNDATION NETHERLANDS / ALS FOUNDATION |
PUBLICIS Amsterdam
|
THE NETHERLANDS |
|
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STARCOM MEDIAVEST GROUP
Amsterdam
|
THE NETHERLANDS
|
Bronze
|
HOLLAND HEINEKEN HOUSE SOCHI
HEINEKEN / HEINEKEN |
STARCOM MEDIAVEST GROUP Amsterdam
|
THE NETHERLANDS |
|
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STARCOM MEDIAVEST GROUP
Amsterdam
|
THE NETHERLANDS
|
|
#SHARETHESOFA
HEINEKEN / HEINEKEN |
STARCOM MEDIAVEST GROUP Amsterdam
|
THE NETHERLANDS |
|
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STARCOM MEDIAVEST GROUP
Amsterdam
|
THE NETHERLANDS
|
Silver
|
THE FIELD MOBILE
UNICEF / AWARENESS MESSAGE |
FORSMAN & BODENFORS Gothenburg
|
SWEDEN |
|
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MAXUS GLOBAL
Stockholm
|
SWEDEN
|
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LIVING WITH LAG
UMEÅ ENERGI/UME.NET / FIBER BROADBAND PROVIDER |
ANR BBDO Stockholm
|
SWEDEN |
|
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MAXUS GLOBAL
Stockholm
|
SWEDEN
|
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BATALLA DE TUITS
BALLANTINE'S / WHISKY |
OPTIMEDIA Madrid
|
SPAIN |
|
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OPTIMEDIA
Madrid
OPTIMEDIA
Madrid
|
SPAIN
|
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CREATE YOUR OWN ORIGINAL COMPOSITION WITH McDONALD´S
McDONALD´S / SERVICE |
OMD SLOVAKIA Bratislava
|
SLOVAK REPUBLIC |
|
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OMD SLOVAKIA
Bratislava
OMD SLOVAKIA
Bratislava
|
SLOVAK REPUBLIC
|
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BEARDED MAN
FORD SOLLERS HOLDING / FORD FOCUS |
MINDSHARE Moscow
|
RUSSIA |
|
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MINDSHARE
Moscow
MINDSHARE
Moscow
|
RUSSIA
|
|
NIKE #PLAYRUSSIAN
NIKE / SPORTS EQUIPEMENT AND APPAREL |
MINDSHARE Moscow
|
RUSSIA |
|
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MINDSHARE
Moscow
|
RUSSIA
|
|
GHITA, THE SOCIAL SHEPHERD
VODAFONE ROMANIA / TELECOM |
McCANN ERICKSON ROMANIA Bucharest
|
ROMANIA |
|
|
UM ROMANIA
Bucharest
|
ROMANIA
|
Silver
|
THE HUNT FOR NEW FACULTY LEADERS
WESTERDAL OSLO SCHOOL OF ARTS, COMMUNICATION AND TECHNOLOGY / CREATIVE SCHOOL |
GEELMUYDEN KIESE Oslo
|
NORWAY |
|
|
CARAT
Oslo
|
NORWAY
|
|
THE FRESH SQUAD
Q MEIERIENE / Q SJOKOMELK |
MK NORWAY Oslo
|
NORWAY |
|
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STARCOM
Oslo
|
NORWAY
|
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A YEAR OF BAD HAIRDAY
P&G / PANTENE |
ACW GREY TEL AVIV
|
ISRAEL |
|
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MEDIACOM ISRAEL
Tel Aviv
|
ISRAEL
|
|
THE DIAMOND CAMPAIGN
CDU / POLITICAL PARTY |
INITIATIVE MEDIA Hamburg
|
GERMANY |
|
|
INITIATIVE MEDIA
Hamburg
INITIATIVE MEDIA
Hamburg
|
GERMANY
|
|
VIVA COMMUNICATION
VODAFONE / VODAFONE |
JUNG von MATT Hamburg
|
GERMANY |
|
|
OMD
Düsseldorf
|
GERMANY
|
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HTC : A HILARIOUS AND TREMENDOUSLY CREATIVE CAMPAIGN
HTC / HAPPY TELEPHONE COMPANY CAMPAIGN |
PHD FRANCE Boulogne-Billancourt
|
FRANCE |
|
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PHD FRANCE
Boulogne-Billancourt
|
FRANCE
|
|
IN MY HOOD
LICKSHOT / MUSIC, ARTIST PROMOTION |
HAVAS PRODUCTIONS Puteaux
|
FRANCE |
|
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HAVAS MEDIA
Puteaux
|
FRANCE
|
|
FINNGENERATOR
FINNISH TOURIST BOARD / VISIT FINLAND |
VOITTO HELSINKI Helsinki
|
FINLAND |
|
|
VOITTO HELSINKI
Helsinki
|
FINLAND
|
|
DUMB AD
CARLSBERG GROUP / SETH&RILEY'S GARAGE |
DUVAL GUILLAUME Antwerp
|
BELGIUM |
|
|
PHD
Copenhagen
|
DENMARK
|
|
PRANK A WANKER
HUMO MAGAZINE / HUMO MAGAZINE SUBSCRIPTIONS |
MORTIERBRIGADE Brussels
|
BELGIUM |
|
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DE VIJVER MEDIA
Vilvoorde
|
BELGIUM
|
|
OPEL'S AIRMAIL FOR VOLKSWAGEN
OPEL GENERAL MOTORS AUSTRIA / OPEL |
WIEN NORD Vienna
|
AUSTRIA |
|
|
CARAT AUSTRIA
Vienna
|
AUSTRIA
|
|
KFC BUCKET
YUM! BRANDS / KFC |
HUNGRY BOYS Moscow
|
RUSSIA |
|
|
|
|
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SPICY HASHTAGS
MOBILE TELESYSTEMS / 4G MOBILE INTERNET |
BBDO RUSSIA GROUP Moscow
|
RUSSIA |
|
|
|
|
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LIKE ATTACK
ASSOCIATION AGAINST RIGHT-WING EXTREMISM / NON-PROFIT ORGANIZATION |
JUNG von MATT Hamburg
|
GERMANY |
|
|
|
|
Bronze
|
THE CLASSICAL COMEBACK
B-CLASSIC / CLASSICAL MUSIC FESTIVAL |
DDB BRUSSELS
|
BELGIUM |
|
|
|
|
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HIJACK
GARNIER, L’OREAL GROUP / PS CREAM (FACIAL PRIMER) |
FRED & FARID GROUP Paris
|
FRANCE |
|
|
|
|
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NUMBERS
PORSCHE (CHINA) MOTORS / 911 TURBO |
FRED & FARID GROUP Paris
|
FRANCE |
|
|
|
|
|
DOMINO’S TINDER
DOMINO'S / DOMINO’S |
IRIS WORLDWIDE London
|
UNITED KINGDOM |
|
|
|
|
|
#SEATBELTB00BING
AUTOMOBIL CLUBUL ROMAN / SEATBELT AWARENESS |
PUBLICIS ROMANIA Bucherest
|
ROMANIA |
|
|
|
|
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ONE NOTE AGAINST CANCER
APREC / CHARITY |
PUBLICIS CONSEIL Paris
|
FRANCE |
|
|
|
|
Short List
|
LAST COMMENT
BURGER KING / BURGER KING |
BUZZMAN Paris
|
FRANCE |
|
|
|
|
|
CAMPAIGN AGAINST ILLEGAL FIREWORKS
DUTCH CONSUMER SAFETY INSTITUTE / CONSUMER SAFETY INSTITUTE |
TBWA\NEBOKO Amsterdam
|
THE NETHERLANDS |
|
|
|
|
|
THE HIJACKED CONTEST
FIFTYFIFTY / FIFTYFIFTY (HOMELESS ORGANISATION) |
HAVAS WORLDWIDE DÜSSELDORF
|
GERMANY |
|
|
|
|
|
VIRAL STUPIDITY TURNED INTO ORGAN DONOR ADS
REBORN TO BE ALIVE / ORGAN DONATION FOUNDATION |
DUVAL GUILLAUME Antwerp
|
BELGIUM |
|
|
|
|
|
EROTICA
DIESEL LUXE - DIESEL PARFUMS / DIESEL EROTICA SHOES & BAG COLLECTION |
FRED & FARID GROUP Paris
|
FRANCE |
|
|
|
|
|
IKEA PS 2014
IKEA / IKEA PS DESIGNER COLLECTION |
JSC INSTINCT Moscow
|
RUSSIA |
|
|
|
|
|
#LASTSELFIE
WWF DENMARK & WWF TURKEY / WWF |
41?29! Istanbul
|
TURKEY |
|
|
|
|
|
JUST ROO IT!
BERND HUMMEL / KANGAROOS |
CHEIL GERMANY Schwalbach
|
GERMANY |
|
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