Winners & Shortlists
Title Brand Product / Service Entrant Company Location Idea Creation Company Location PR Location Award
A08 SPONSORSHIP
THE LEGENDARY JOURNEY
AKBANK / AKBANK DIREKT CARD
41?29! Istanbul TURKEY IMAGE
Istanbul
TURKEY
VAN GILS PROUD TAILOR OF KNVB AND SUPPORTER OF WILD LIONS
VAN GILS / MENS FASHION
ORCHESTRA Amsterdam THE NETHERLANDS COEBERGH PR
Amsterdam
THE NETHERLANDS
A09 LAUNCH OR RE-LAUNCH
#SELFEYE
MAX FACTOR / COSMETICS
KETCHUM London UNITED KINGDOM KETCHUM
London
UNITED KINGDOM
ASSASSIN’S CREED: UNITY
UBISOFT / VIDEO GAME
SID LEE Paris FRANCE
BRINGING YOU THE WORLD
MAERSK LINE / TRANSPORT
PS COMMUNICATION Copenhagen DENMARK
DNA LAUNCHED THE WORLD’S FIRST JOLLA
DNA / TELECOMMUNICATIONS
DRUM COMMUNICATIONS Helsinki FINLAND
IN MY HOOD
LICKSHOT / MUSIC, ARTIST PROMOTION
HAVAS PRODUCTIONS Puteaux FRANCE
INGLORIOUS FRUITS AND VEGETABLES
INTERMARCHÉ / INTERMARCHÉ
MARCEL Paris FRANCE
Short List
INTRODUCTION OF VODAFONE SMARTPASS
VODAFONE / VODAFONE SMARTPASS
GLASNOST Amsterdam THE NETHERLANDS
KLM SEARCH DOG
KLM ROYAL DUTCH AIRLINES / KLM LOST & FOUND TEAM
DDB & TRIBAL WORLDWIDE Amsterdam THE NETHERLANDS FINCHFACTOR
Amsterdam
THE NETHERLANDS
LIVING WITH LAG
UMEÅ ENERGI/UME.NET / FIBER BROADBAND PROVIDER
ANR BBDO Stockholm SWEDEN
Short List
NISSAN NISMO WATCH
NISSAN EUROPE / NISMO
TBWA\HELSINKI FINLAND
PRESS EVENT IN YOUR OWN BEDROOM, WHERE GOOD DAYS START
IKEA FINLAND / IKEA KATALOG, LAUNCH
DRUM COMMUNICATIONS Helsinki FINLAND
STAN YOURSELF
ADIDAS / STAN SMITH SNEAKER
JUNG RELATIONS Stockholm SWEDEN JUNG RELATIONS
Stockholm
SWEDEN
THE ELOVENA PORRIDGE PHENOMENON
RAISIO GROUP / ELOVENA / ELOVENA OAT PORRIDGE FLAKES
DRUM COMMUNICATIONS Helsinki FINLAND
THE JOKER'S JOB INTERVIEW
WARNER BROS INTERACTIVE / VIDEO GAME
SID LEE Paris FRANCE
THE TINY WALLET EFFECT
FRETEX / NEW DONATION POINT
KITCHEN LEO BURNETT Oslo NORWAY TRIGGER OSLO
NORWAY
UNDRESS NEW TWINGO
RENAULT / NEW RENAULT TWINGO
WE ARE SOCIAL Paris FRANCE
A10 BRAND VOICE (INCL. STRATEGIC STORYTELLING)
#LIKEAGIRL
P&G / FEMCARE PRODUCT
MSLGROUP London UNITED KINGDOM MSLGROUP
London
MSLGROUP
New York
UNITED KINGDOM
USA
Grand Prix
A PLANET THAT CALLS FOR A CHANGE
BLOCKET / ONLINE CLASSIFIEDS
JUNG RELATIONS Stockholm SWEDEN JUNG RELATIONS
Stockholm
SWEDEN
A PROFESSOR IN MY LIVING ROOM
LAENDERUEBERGREIFENDE MARKETING KAMPAGNE DER OSTDEUTSCHEN LAENDER / UNIVERSITY
KETCHUM PLEON Berlin GERMANY KETCHUM PLEON
Berlin
GERMANY
BRINGING YOU THE WORLD
MAERSK LINE / TRANSPORT
PS COMMUNICATION Copenhagen DENMARK
DEMOCREATIVITY
VISIT SWEDEN, BUSINESS SWEDEN AND SWEDISH INSTITUTE / SWEDEN AS A NATION
PRIME Stockholm SWEDEN PRIME
Stockholm
SWEDEN
Short List
HSBC NOW - OUR STORIES
HSBC / HSBC
HSBC London UNITED KINGDOM
THE MORE THE MERRIER
PUBLICIS GROUPE / PUBLICIS GROUPE WISHES 2014
DIGITASLBI FRANCE Paris FRANCE
THE NEXT BLACK
AEG / LAUNDRY APPLIANCES
HOUSE OF RADON Stockholm SWEDEN
B01 FAST MOVING CONSUMER GOODS
#BENDGATE
NESTLÈ / KIT KAT
JWT LONDON UNITED KINGDOM
#SELFEYE
MAX FACTOR / COSMETICS
KETCHUM London UNITED KINGDOM KETCHUM
London
UNITED KINGDOM
Bronze
MINI KIOSK
COCA-COLA GERMANY / COCA-COLA
OGILVY GERMANY Frankfurt GERMANY
ROCCO SIFFREDI'S VOW OF CHASTITY
RECKITT BENCKISER ITALIA / DUREX
HAVAS WORLDWIDE MILAN ITALY HAVAS PR MILAN
ITALY
THE ELOVENA PORRIDGE PHENOMENON
RAISIO GROUP / ELOVENA / ELOVENA OAT PORRIDGE FLAKES
DRUM COMMUNICATIONS Helsinki FINLAND
B02 CONSUMER PRODUCTS (INCL. DURABLE GOODS)
MADE BY SWEDEN FEAT. ZLATAN
VOLVO CARS CORPORATION / VOLVO XC70
FORSMAN & BODENFORS Gothenburg SWEDEN
SAMSUNG MAESTROS ACADEMY
SAMSUNG ELECTRONICS ITALY / SAMSUNG CONSUMER ELECTRONICS
LEO BURNETT Milan ITALY
SLOWDOWNDAD
SAMSUNG ELECTRONICS / SLOWDOWNDAD
CHEIL GERMANY Schwalbach GERMANY
STAN YOURSELF
ADIDAS / STAN SMITH SNEAKER
JUNG RELATIONS Stockholm SWEDEN JUNG RELATIONS
Stockholm
SWEDEN
THE NEXT BLACK
AEG / LAUNDRY APPLIANCES
HOUSE OF RADON Stockholm SWEDEN
THE PAPER SKIN
FEDRIGONI GERMANY / FEDRIGONI FINE PAPER
GEOMETRY GLOBAL GERMANY Berlin GERMANY
THE STUTTERHEIM PUZZLE
VOLVO CARS / VOLVO CONCEPT ESTATE
JUNG RELATIONS Stockholm SWEDEN JUNG RELATIONS
Stockholm
SWEDEN
THE UNIVERSAL TYPEFACE
BIC DEUTSCHLAND / BIC CRISTAL BALLPOINT PEN
DDB GERMANY DÜSSELDORF GERMANY
B03 CONSUMER SERVICES
ANGRY GERMANS
ADVOCARD / INSURANCE
THJNK Hamburg GERMANY
Short List
ARE YOU KLAUS-HEIDI?
LUFTHANSA / AIRLINE TICKETS
DDB STOCKHOLM SWEDEN
BUY THE SUMMER TICKET
SL, STOCKHOLM PUBLIC TRANSPORT / PUBLIC TRANSPORT
DDB STOCKHOLM SWEDEN
DEMOCREATIVITY
VISIT SWEDEN, BUSINESS SWEDEN AND SWEDISH INSTITUTE / SWEDEN AS A NATION
PRIME Stockholm SWEDEN PRIME
Stockholm
SWEDEN
DNA LAUNCHED THE WORLD’S FIRST JOLLA
DNA / TELECOMMUNICATIONS
DRUM COMMUNICATIONS Helsinki FINLAND
DO IT FOR DENMARK
SPIES TRAVELS / TRAVELS AND HOLIDAY
ROBERT/BOISEN & LIKE-MINDED Copenhagen DENMARK RADIUS KOMMUNKATION
Copenhagen
DENMARK
DRONEVERTISING + WOKKER
WOKKER / WOKKER
HUNGRY BOYS Moscow RUSSIA
GIFORMANCES
KATONA JÓZSEF THEATRE / KATONA JÓZSEF THEATRE
Y&R BUDAPEST HUNGARY
HSBC NOW - OUR STORIES
HSBC / HSBC
HSBC London UNITED KINGDOM
IKEA PS 2014
IKEA / IKEA PS DESIGNER COLLECTION
JSC INSTINCT Moscow RUSSIA
KEYS ADRIFT – OPENING OF STORA HOTELLET
BALTICGRUPPEN / HOTEL
WENDERFALCK Stockholm SWEDEN WENDERFALCK
Stockholm
SWEDEN