THE NEXTDOOR HELLO

TitleTHE NEXTDOOR HELLO
BrandNESTLÉ ITALIA
Product/ServiceNESCAFÉ
Category E03. Special Build
Entrant PUBLICIS ITALY Milan, ITALY
Idea Creation PUBLICIS ITALY Milan, ITALY
Media Placement MEDIACOM Milan, ITALY
Credits
Name Company Position
Bruno Bertelli Publicis Italy Creative Director
Cristiana Boccassini Publicis Italy Creative Director
Alessandro Candito Publicis Italy Associate Creative Director
Paolo Bartalucci Publicis Italy Associate Creative Director
Martino Lapini Publicis Italy Digital Associate Creative Director
Azeglio Bozzardi Publicis Italy Digital Associate Creative Director
Guglielmo Pezzino Publicis Italy Strategic Planner
Barbara Pusca Publicis Italy Group Account Director
Filippo D'Andrea Publicis Italy Account Supervisor
Isabella Guazzone Publicis Italy Agency Producer
Claudio Gallinella Bedeschi Film Director
Fabrizio Squeo Bedeschi Film Editor
Federico Salvi Bedeschi Film Executive Producer
Paolo Ongari Nestlé Italia Business Executive Manager
Carlo Oldani Nestlé Italia Marketing Manager

Brief Explanation

In large apartment building, hundreds of people live without knowing each other: they do not exchange any words in the elevators, in the landings; they live as perfect strangers, even if just a tiny wall divides their lives. Nescafe? wants to break the barriers that divides people, getting them closer for real and share a moment that can be the sparkle of a real relationship