Demo Film

Presentation Image

Title	PICNIC BLANKET
Brand	FRUITS AND WINE
Product/Service	FRUITS AND WINE
Category	D01. Use of Adapted Billboards / Posters
Entrant	ROSAPARK Paris, FRANCE
Idea Creation	ROSAPARK Paris, FRANCE
Production	BIRTH Paris, FRANCE

Name	Company	Position
Jean-Francois Sacco	ROSAPARK	Co-founder Chief Creative Officer
Gilles Fichteberg	ROSAPARK	Co-founder Chief Creative Officer
Jean-Patrick Chiquiar	ROSAPARK	Co-founder
Mark Forgan	ROSAPARK	Creative Director
Jamie Standen	ROSAPARK	Creative Director
Vincent Requillart	ROSAPARK	Art Director
Niels Marqueyssat	ROSAPARK	Copywriter
Lionel Koechlin	independent	Illustrator
Magoz	independent	Illustrator
Jan Buchczik	independent	Illustrator
Marylou Faure	independent	Illustrator
Elda Broglio	independent	Illustrator
Sophie Ledesma	independent	Illustrator
Martina Paukova	independent	Illustrator
Camilla Perkins	independent	Illustrator
Alec Doherty	ROSAPARK	Illustrator
Amélie Falière	independent	Illustrator
Sabrina Arnault	independent	Illustrator

Brief Explanation

In this piece of outdoor, passersby in parks are invited to interact with a unique piece of outdoor – a billboard that distributes picnic blankets. Each billboard held 50 picnic blankets and could be reloaded with more. There were 11 different blanket designs.