Title Brand Product / Service Entrant Company Location Idea Creation Company Location Media Placement Location Award
A01 Fast Moving Consumer Goods
IT´S JUST FRUIT.
FAZER / FROOSH
PERFECT FOOLS Stockholm SWEDEN PERFECT FOOLS
Stockholm
SWEDEN STARCOM Stockholm SWEDEN
A02 Healthcare
MICROPLASTIC TEST
MERCK KGAA / RONAFLAIR® FUNCTIONAL FILLERS
MERCK KGAA Darmstadt GERMANY FORK UNSTABLE MEDIA
Hamburg
GERMANY FISCHERAPPELT Hamburg GERMANY
A HARD PILL TO SWALLOW
APOTEK HJÄRTAT / APOTEK HJÄRTAT
ÅKESTAM HOLST Stockholm SWEDEN ÅKESTAM HOLST
Stockholm
SWEDEN ÅKESTAM HOLST Stockholm SWEDEN
A03 Durable Consumer Goods including Automotive
SMART TEST-DRIVE
ŠKODA / ŠKODA
PHD Moscow RUSSIA PHD
Moscow
RUSSIA PHD Moscow RUSSIA
A04 Travel, Leisure, Retail, Restaurants & Fast Food Chains
BLACK FRIDAY RE(SALE)
IKEA DENMARK / IKEA DENMARK
HJALTELIN STAHL, PART OF ACCENTURE INTERACTIVE Copenhagen DENMARK HJALTELIN STAHL, PART OF ACCENTURE INTERACTIVE
Copenhagen
DENMARK VIZEUM Copenhagen DENMARK
VOICES OF BRUSSELS
STIB/MIVB / BRUSSELS PUBLIC TRANSPORT
MORTIERBRIGADE Brussels BELGIUM MORTIERBRIGADE
Brussels
BELGIUM MORTIERBRIGADE Brussels BELGIUM
Short List
ANTYFEST
URAL MUSIC NIGHT FESTIVAL / MUSIC FESTIVAL
VOSKHOD Ekaterinburg RUSSIA VOSKHOD
Ekaterinburg
RUSSIA VOSKHOD Ekaterinburg RUSSIA
A05 Media / Entertainment
LAUNCHING FLEXIBLE BT TV: CINEMA ACTIVATION
BT / BT TV
BT London UNITED KINGDOM BT
London
ESSENCE
London
DCM
London
RECIPE
London
UNITED KINGDOM ESSENCE London UNITED KINGDOM
A06 Consumer Services / Business to Business
THE FUTURE OF MARKETING HAS FEELINGS
SAP / SAP EXPERIENCE MANAGEMENT
PHD GERMANY Frankfurt GERMANY PHD GERMANY
Frankfurt
GERMANY PHD GERMANY Frankfurt GERMANY
Short List
A07 Not-for-profit / Charity / Government
SONGS WITHOUT MUSIC
BELGIAN MUSIC FUND / BELGIAN MUSICIANS
BBDO BELGIUM Brussels BELGIUM BBDO BELGIUM
Brussels
BELGIUM BBDO BELGIUM Brussels BELGIUM
#UNHATEWOMEN
TERRE DES FEMMES / WOMEN'S RIGHTS
PHILIPP UND KEUNTJE Hamburg GERMANY PHILIPP UND KEUNTJE
Hamburg
GERMANY
#PLSCHALLENGE
FRENCH RED CROSS / FIRST AID TRAINING
KONBINI Paris FRANCE KONBINI
Paris
FRANCE KONBINI Paris FRANCE
Short List
B01 Use of TV & Other Screens
AMAZON BINGE SHOPPING
AMAZON PRIME VIDEO / AMAZON PRIME VIDEO
HEREZIE Paris FRANCE HEREZIE
Paris
FRANCE
PA & PI ARE BACK
EKOTOPFILM / INTERNATIONAL FESTIVAL OF SUSTAINABLE DEVELOPMENT FILMS
EFFE Bratislava SLOVAK REPUBLIC EFFE
Bratislava
SLOVAK REPUBLIC
THE EARLY END
SECTOR ALARM / SECTOR ALARM
ÅKESTAM HOLST Stockholm SWEDEN ÅKESTAM HOLST
Stockholm
SWEDEN ZENITH Stockholm SWEDEN
AD WITHOUT A BREAK
MEDIAMARKT / HOME ELECTRONICS & AUDIOVISUAL
WUNDERMAN THOMPSON Antwerp BELGIUM WUNDERMAN THOMPSON
Antwerp
BELGIUM SBS BELGIUM Vilvoorde BELGIUM
COMMERCIALS FROM A LIVING ROOM
365.BANK / 365.BANK
WIKTOR LEO BURNETT Bratislava SLOVAK REPUBLIC WIKTOR LEO BURNETT
Bratislava
SLOVAK REPUBLIC
LAUNCHING FLEXIBLE BT TV: CINEMA ACTIVATION
BT / BT TV
BT London UNITED KINGDOM BT
London
ESSENCE
London
DCM
London
RECIPE
London
UNITED KINGDOM ESSENCE London UNITED KINGDOM
SMART TEST-DRIVE
ŠKODA / ŠKODA
PHD Moscow RUSSIA PHD
Moscow
RUSSIA PHD Moscow RUSSIA
B02 Use of Audio Platforms
A FOUNDATION OF SUPPORT
WHICH? / COVID-19 CONSUMER ADVICE
CRAFT MEDIA London UNITED KINGDOM CRAFT MEDIA
London
UNITED KINGDOM CRAFT MEDIA London UNITED KINGDOM
VOICES OF BRUSSELS
STIB/MIVB / BRUSSELS PUBLIC TRANSPORT
MORTIERBRIGADE Brussels BELGIUM MORTIERBRIGADE
Brussels
BELGIUM MORTIERBRIGADE Brussels BELGIUM
Silver
1,000 WAYS TO PRESENT THE NEW OCTAVIA
SKODA AUTO / SKODA OCTAVIA
PHD Prague CZECH REPUBLIC PHD
Prague
CZECH REPUBLIC PHD Prague CZECH REPUBLIC
B03 Use of Print / Outdoor
#VIGNETTEGAME
LESFURETS / FINANCIAL SERVICES / INSURANCE COMPARISON WEBSITE
BELLE PARIS FRANCE BELLE
PARIS
FRANCE BBO MEDIA GROUP Paris FRANCE
BILLBOARD HOTELS
MCDONALD'S / FASTFOOD
NORD DDB Stockholm SWEDEN NORD DDB
Stockholm
SWEDEN
COURAGE IS BEAUTIFUL
DOVE / GLOBAL PERSONAL CARE BRAND
OGILVY London UNITED KINGDOM OGILVY
London
OGILVY
Toronto
UNITED KINGDOM
CANADA
MINDSHARE New York USA
Short List
B04 Use of Ambient Media: Small Scale
LOTTO CHRISTMAS COLLECTION
THE DANISH NATIONAL LOTTERY / LOTTO
ROBERT/BOISEN & LIKE-MINDED Copenhagen DENMARK ROBERT/BOISEN & LIKE-MINDED
Copenhagen
DENMARK ROBERT/BOISEN & LIKE-MINDED Copenhagen DENMARK
Silver
CLIMATE PEN
HELSINGIN SANOMAT / NEWSPAPER
TBWA\HELSINKI FINLAND TBWA\HELSINKI
Helsinki
HELSINGIN SANOMAT
FINLAND HELSINGIN SANOMAT Helsinki FINLAND
Short List
DID THEY LIVE HAPPILY EVER AFTER?
NN BELGIUM / PENSION PLAN: LIFELONG INCOME
WUNDERMAN THOMPSON Antwerp BELGIUM WUNDERMAN THOMPSON
Antwerp
BELGIUM DUKE & GRACE Gent BELGIUM
THE BANKNOTE CONCERTS
SAMSUNG ELECTRONICS ROMANIA / DARE BY SAMSUNG
SAMSUNG ELECTRONICS ROMANIA Bucharest ROMANIA LEO BURNETT
Bucharest
ROMANIA STARCOM Bucharest ROMANIA
FIRST DATE SCREENING
ONE / DATINGPROGRAMME
MUTANT Antwerp BELGIUM MUTANT
Antwerp
BELGIUM MUTANT Antwerp BELGIUM
B05 Use of Ambient Media: Large Scale
ZERO EXCLUSION
NESTE & MANTSINEN / MANTSINEN 300
KURIO, THE SOCIAL MEDIA AGENCY Helsinki FINLAND KURIO, THE SOCIAL MEDIA AGENCY
Helsinki
FINLAND VIZEUM Helsinki FINLAND
PARKING SPACES FOR TICKET LOVERS
UKRAINIAN PATROL POLICE / UKRAINIAN PATROL POLICE
ANGRY Kyiv UKRAINE ANGRY
Kyiv
UKRAINE
CROCODILE FREE
LACOSTE / LACOSTE
BETC Paris FRANCE BETC
Paris
FRANCE
Bronze
THE CLOCK IS TICKING
NORSK VIND / ONSHORE WIND
TRY REKLAME Oslo NORWAY TRY REKLAME
Oslo
NORWAY TRY REKLAME Oslo NORWAY
BIRDS WILL BE BACK
RECKITT BENCKISER TURKEY / FINISH
HAVAS MEDIA TURKEY Istanbul TURKEY HAVAS TURKEY
Istanbul
TURKEY HAVAS MEDIA TURKEY Istanbul TURKEY
B06 Use of Events / Stunts
THE DIGITAL WEEKEND OF THE MUSEUMS
FACEBOOK / MUSEUMS IN GERMANY
PHILIPP UND KEUNTJE Hamburg GERMANY PHILIPP UND KEUNTJE
Hamburg
GERMANY
BLACK FRIDAY RE(SALE)
IKEA DENMARK / IKEA DENMARK
HJALTELIN STAHL, PART OF ACCENTURE INTERACTIVE Copenhagen DENMARK HJALTELIN STAHL, PART OF ACCENTURE INTERACTIVE
Copenhagen
DENMARK VIZEUM Copenhagen DENMARK
NO DOUCHE BAG
VÄSTTRAFIK / PUBLIC TRANSPORT COMPANY
FORSMAN & BODENFORS Gothenburg SWEDEN FORSMAN & BODENFORS
Gothenburg
SWEDEN
EURYTHENES PLASTICUS
WWF GERMANY / THE NEW SPECIES EURYTHENES PLASTICUS
BBDO Düsseldorf GERMANY BBDO
Düsseldorf
GERMANY HEARTS & SCIENCE Düsseldorf GERMANY
Bronze
HAPPY MEAL SENIOR
MCDONALD'S / HAPPY MEAL
NORD DDB Stockholm SWEDEN NORD DDB
Stockholm
SWEDEN NORD DDB Stockholm SWEDEN
COBBLESTONE TRIBUTE
MEDIAHUIS / HET NIEUWBLAD
LDV UNITED Antwerp BELGIUM LDV UNITED
Antwerp
BELGIUM
Short List
B07 Use of Digital Platforms
HACKYOURFUTURE - BEHIND THE SOURCE
HACKYOURFUTURE / NON-PROFIT CODING SCHOOL FOR REFUGEES
72ANDSUNNY Amsterdam THE NETHERLANDS 72ANDSUNNY
Amsterdam
THE NETHERLANDS
AMAZON BINGE SHOPPING
AMAZON PRIME VIDEO / AMAZON PRIME VIDEO
HEREZIE Paris FRANCE HEREZIE
Paris
FRANCE
Short List
MICROPLASTIC TEST
MERCK KGAA / RONAFLAIR® FUNCTIONAL FILLERS
MERCK KGAA Darmstadt GERMANY FORK UNSTABLE MEDIA
Hamburg
GERMANY FISCHERAPPELT Hamburg GERMANY
#HOMEWORKIKEA
IKEA / HOME DECORATION
BAR OGILVY Lisbon PORTUGAL BAR OGILVY
Lisbon
PORTUGAL
IKEA PETUNES
IKEA BELGIUM / ALL
OGILVY | SOCIAL.LAB BELGIUM Brussels BELGIUM OGILVY | SOCIAL.LAB BELGIUM
Brussels
BELGIUM OGILVY | SOCIAL.LAB BELGIUM Brussels BELGIUM
AUDI PIXEL TO ASPHALT
AUDI / AUDI CROSS MODEL
PHD Barcelona SPAIN PHD
Barcelona
SPAIN PHD Barcelona SPAIN
ANTYFEST
URAL MUSIC NIGHT FESTIVAL / MUSIC FESTIVAL
VOSKHOD Ekaterinburg RUSSIA VOSKHOD
Ekaterinburg
RUSSIA VOSKHOD Ekaterinburg RUSSIA
B08 Use of Mobile & Devices
FIND THE NUMBER
FREE / FREE
HEREZIE Paris FRANCE HEREZIE
Paris
FRANCE
UNDERGROUND PREMIER
13ÈME RUE / 13ÈME RUE
BETC Paris FRANCE BETC
Paris
FRANCE
Gold