Winners & Shortlists

TOAD

Bronze Eurobest
TitleTOAD
BrandVOLKSWAGEN
Product/ServiceGOLF R
Category A07. CARS, OTHER VEHICLES, AUTO PRODUCTS & SERVICES
Entrant Company DDB GROUP GERMANY Berlin, GERMANY
Advertising Agency DDB GROUP GERMANY Berlin, GERMANY
Production Company MARKENFILM Berlin, GERMANY
Credits
Name Company Position
Eric Schoeffler DDB Group Chief Creative Officer
Matthias Schmidt DDB Berlin Managing Director Creative
Behnaz Pakravesh/Christian Anhut DDB Berlin Creative Director
Oliver Fröhnel Art Direction
Thomas Bruns Copywriter
Susanne Plümecke/Tim Jüngling/Dominik Schmid/Valentin Hungrichhaußen/Stefan Krok Account Manager
Jens Mecking DDB Group Agency Producer
Tomek Witkowski/Miron Blocki/Krzysiek Grochowina/Krzysiek Jerczynski/Matthias Kr Animation
Andreas Berger Cinematographer
Peter Hayo Perky Park Music Music Composer
Chimney Post Production
Niklas Gunnerson/Marta Krol/Lars Wolf Producer
Ralf Drechsler/Ulf Lundgren/Eric Schächter/Marcin Drabinski/Christopher Smallfie Programmer
Markus Walter Director
Mischa Meyer Editor
DDB Group Additional company

Brief Explanation

The new Golf R is fast. And it stops fast too. Its 17-inch performance brake system proves it on the road and in our film. With a clear message: No matter if you hit the throttle or have to jam the brakes - the fun never stops.