Winners & Shortlists

TRIANGLE

TitleTRIANGLE
BrandLIDL FINLAND
Product/ServiceMILBONA LACTOSE FREE DAIRY PRODUCTS
Category A08. RETAIL STORES, RESTAURANTS & FAST FOOD OUTLETS
Entrant Company FOLK FINLAND HELSINKI, FINLAND
Advertising Agency FOLK FINLAND HELSINKI, FINLAND
Media Agency VIRTA HELSINKI, FINLAND
Production Company WOODPECKER FILM Helsinki, FINLAND
Credits
Name Company Position
Tommi Laiho Folk Finland Ltd. Creative Director
Kimmo Kivilahti Folk Finland Ltd. Art Director
Lasse Paasto Folk Finland Ltd. Copywriter
Pia Dahlman Folk Finland Ltd. Account Director
Jukka Valtanen Producer Woodpecker Film
Pete Veijalainen Director Woodpecker Film
Tuomas Järvelä DOP Freelancer
Otto Ikäheimonen Editor Freelancer
Lauri Sipponen Lidl Suomi Ky Ceo
Timo Hanso Lidl Suomi Ky Director Of Purchasing

Brief Explanation

Who better to talk about what makes tummies work than tummies themselves? Lidl expanded its range of lactose-free products and created a set of ads to tell people about it.