Title | THE GIANT |
Brand | DANONE WATERS |
Product/Service | VOLVIC |
Category |
A02. DRINKS (ALCOHOLIC & NON-ALCOHOLIC) |
Entrant Company
|
GANG FILMS Paris, FRANCE
|
Advertising Agency
|
Y&R PARIS, FRANCE
|
Production Company
|
GANG FILMS Paris, FRANCE
|
Credits
Bettina Aurbacj |
VOLVIC VOLVIC DANONE WATERS |
Head Of Marketing |
Emannuelle Prandi |
VOLVIC VOLVIC DANONE WATERS |
Head Of Marketing |
Pierrette Diaz |
Y&R PARIS |
Executive Creative Director |
Valerie Montiel |
Y&R PARIS |
Agency Producer |
Estelle Diot |
Y&R PARIS |
Agency Producer |
Julie Regis |
Y&R PARIS |
Account Director |
Alice Huguet |
Y&R PARIS |
Account Director |
Xavier Blandin |
Y&R PARIS |
Account Director |
Jean Villiers |
The Gang Films |
Executive Producer |
Nathalie Lecaer |
The Gang Films |
Producer |
Joost Van Gelder |
The Gang Films |
Director Of Photography |
Pirra |
The Gang Films |
Production Designer |
Walter Mauriot |
The Gang Films |
Editor |
Fred Baudet |
The Gang Films |
Editor |
Lardux |
DIGITAL DISTRICT |
Visual Effects Art Director |
Sam Ashwell |
750mph |
Sound Design Director |
Vincent Nayrolles |
The Shop |
Music Supervision |
Matthieu Devos |
The Shop |
Music Supervision |
Yoann Lemoine/Woodkid |
Green United |
Music Artist |
Brief Explanation
A burst, light fashes, stardusts, black sun, the Earth surface swept by interstellar winds, a man stretching himself to break his rocky cradle. “I am a giant” starts an enigmatic voice.
Here are the first images of an epic tale where the volcano spirit and power majestically revives.
From the depths of the earth, an intriguing being talks about his birth, about his life, about Life in general. As he’s indeed the only one who witnessed the origin of Life. He’s immortal.
The story is a reflection of the character: monumental, mysterious, powerful. This film embodies Volvic’s comes back among the Big Brands and supports Volvic’s new visual identity launch.
With this tale, the idea was to assert the spirit and power of the volcano and remind us that Volvic mineral water is its treasure
Be prepared, the giant is coming.