HYPERFLEX - STRETCH YOUR LIMITS
| Title | HYPERFLEX - STRETCH YOUR LIMITS |
| Brand | REPLAY |
| Product/Service | DENIM AND CASUALWEAR |
| Category |
B01. INTERNET FILM |
|
Entrant Company
|
180 AMSTERDAM, THE NETHERLANDS
|
|
Advertising Agency
|
180 AMSTERDAM, THE NETHERLANDS
|
|
Production Company
|
BOLD PRODUCTIONS London, UNITED KINGDOM
|
Credits
| Al Moseley |
180 Amsterdam |
Chief Creative Officer Officer President |
| Martin Terhart |
180 Amsterdam |
Creative Director |
| Martin Beswick |
180 Amsterdam |
Copywriter |
| Stephane Lecoq |
180 Amsterdam |
Art Director |
| Kate Pirouet |
180 Amsterdam |
Producer |
| Jonas Vail |
180 Amsterdam |
Planning Director |
| Emma Holland |
180 Amsterdam |
Brand Director |
| Nicole Scopes |
180 Amsterdam |
Account Director |
| Justin Anderson justin Anderson |
Bold Productions |
Director |
| Simon Chaudoir |
Bold Productions |
Dp |
| Matt Ambroise |
The Mill |
Colorist |
| Luis Martin |
The Mill |
Producer/Contact |
| David Robinson |
Angel Sound |
Sound Design |
| 0 |
Adelphoi |
Music |
Brief Explanation
Alessandra Ambrosio, playing the role of Dr. Ambrosio, puts her supermodel alter ego, the FC Barcelona team, a professional dancer (Timor Steffens), two long-legged models, a contortionist and a twerker through their paces in ‘The Hyperflex Test’ film.
Set in a futuristic lab the test subjects are put through their paces to analyse and showcase the performance of the new Replay Jeans Hyperflex collection - made with 100% elasticity. The film shows how each of the test subjects enhance their superhuman abilities and stretch the limits of what is possible, when wearing jeans from the Replay Hypeflex collection.