| Title | LARS ULRICH |
| Brand | GAMMEL DANSK |
| Product/Service | BITTER |
| Category |
A02. DRINKS (ALCOHOLIC & NON-ALCOHOLIC) |
|
Entrant Company
|
TBWA\DENMARK Copenhagen, DENMARK
|
|
Advertising Agency
|
TBWA\DENMARK Copenhagen, DENMARK
|
|
Media Agency
|
MEDIACOM DENMARK Copenhagen, DENMARK
|
|
Production Company
|
SPOILED PRODUCTIONS Copenhagen, DENMARK
|
Credits
| Tobias Lykke Aggergaard |
TBWA Copenhagen |
Executive Creative Director |
| Paul Clements |
TBWA Copenhagen |
Executive Creative Director |
| Tom Olsen |
TBWA Copenhagen |
Strategic Director |
| Nicoline Olesen |
TBWA Copenhagen |
Client Service Director |
| Michael Andersen |
TBWA Copenhagen |
Art Director |
| Fillippa Borg Von Bülow |
Spoiled Productions |
Producer |
| Casper Balslev |
Spoiled Productions |
Director |
| Niels Thastum |
Spoiled Productions |
Director Of Photography |
| Martin J. Dirkov |
Spoiled Productions |
Sound Design Arrangement |
Brief Explanation
The famous Danish drummer from the rock band Metallica, Lars Ulrich, tells his story and why he is never like any other. The voice over then encourages those viewers who also are never like any other to nominate themselves or someone they know through the Gammel Dansk website. And maybe they will win the never like any other-prize and 100.000 DKR.