| Title | SELF-DRIVING CAR |
| Brand | CENTRAAL BEHEER ACHMEA |
| Product/Service | INSURANCE COMPANY |
| Category |
A11. FINANCIAL PRODUCTS & SERVICES |
|
Entrant Company
|
DDB & TRIBAL WORLDWIDE Amsterdam, THE NETHERLANDS
|
|
Advertising Agency
|
DDB & TRIBAL WORLDWIDE Amsterdam, THE NETHERLANDS
|
|
Media Agency
|
OMNICOM MEDIA GROUP London, UNITED KINGDOM
|
|
Production Company
|
PASSION RAW London, UNITED KINGDOM
|
Credits
| Pol Hoenderboom |
DDB/Tribal Worldwide/Amsterdam |
Concept/Creative Director |
| Bart Mol |
DDB/Tribal Worldwide/Amsterdam |
Concept/Creative Director |
| Joris Kuijpers |
DDB/Tribal Worldwide/Amsterdam |
Concept/Executive Creative Director |
| Joris Tol |
DDB/Tribal Worldwide/Amsterdam |
Concept/Art Director |
| Paulette De Groot/Vanessa Janssen |
DDB/Tribal Worldwide/Amsterdam |
Agency Producer |
| Christiaan Van Mansfeld |
DDB/Tribal Worldwide/Amsterdam |
Deputy Managing Director |
| Henriette Verkerk |
DDB/Tribal Worldwide/Amsterdam |
Account Director |
| Liedewij Trampe |
Centraal Beheer Achmea |
Advertiser Supervisor |
| Ellen Van Der Horst |
Centraal Beheer Achmea |
Advertiser Supervisor |
| Kwok Yau |
Passion Raw |
Producer |
| Dan Scott/Croxford |
Passion Raw |
Producer |
| Owen Trevor |
Passion Raw |
Director |
| Tim Hudson |
Passion Raw |
D.o.p. |
| Guy Savin |
Passion Raw |
Editor |
| The Ambassadors Sound |
The Ambassadors Sound |
Sound Design |
| The Ambassadors |
The Ambassadors |
Post Production |
Brief Explanation
Introducing: the car of the future
Get in the back, say where you want to go and the car will do the rest.
It automatically takes the right turns, recognizes red lights far in advance and effortlessly avoids unexpected obstacles. With the self-driving car, you’re always right on time. But the car itself might be arriving a bit early...
- The ‘Just call us.’ tagline has been used for 30+ years and is Holland’s most famous campaign. –