Winners & Shortlists

101 STAINES

Title101 STAINES
BrandRECKITT BENCKISER GROUP
Product/ServiceCOLON 101 LAUNDRY DETERGENT
Category A03. HOUSEHOLD, HOME APPLIANCES, FURNISHINGS, HOME ELECTRONICS & AUDIO-VISUAL
Entrant Company INBAR MERHAV Tel Aviv, ISRAEL
Advertising Agency INBAR MERHAV Tel Aviv, ISRAEL
Production Company SHOSHI & UDI Tel Aviv, ISRAEL
Credits
Name Company Position
Ben Sever Inbar Merhav G Chief Creative Director
Amit Baram Inbar Merhav G Creative Director
Ivgi Zlatopolsky Inbar Merhav G Art Director
Ale Feldman Inbar Merhav G Art Director
Sagi Betesh Inbar Merhav G Copywriter
Adam Benny Inbar Merhav G Copywriter
Yiftach Chozev Inbar Merhav G Copywriter
Avivit Shabat Inbar Merhav G Producer
Adam Sanderson Adam Sanderson Director
Soundhouse Soundhouse Sound Studio
Yaron Merhav Inbar Merhav G Senior Acoount Director
Keren Ashkenazy Inbar Merhav G Acount Director
Maya Cohen Inbar Merhav G Acount Director
Yahav Draizin Inbar Merhav G Planning Director

Brief Explanation

Colon 101 is advertising the fact that 101 different types of stains can be treated using this cleaning agent. You ask how on earth there could be that many types of stains? Well, see for yourself...