Winners & Shortlists

MOOSE

TitleMOOSE
BrandLIDL FINLAND
Product/ServiceHIKING GEAR, LIDL CLOTHING AND SUPPLIES
Category A08. RETAIL STORES, RESTAURANTS & FAST FOOD OUTLETS
Entrant Company FOLK FINLAND HELSINKI, FINLAND
Advertising Agency FOLK FINLAND HELSINKI, FINLAND
Media Agency VIRTA HELSINKI, FINLAND
Production Company OTTO PRODUCTION Helsinki, FINLAND
Credits
Name Company Position
Tommi Laiho Folk Finland Ltd. Creative Director
Lasse Paasto Folk Finland Ltd. Copywriter
Kimmo Kivilahti Folk Finland Ltd. Art Director
Pia Dahlman Folk Finland Ltd. Account Director
Seppo Niemelä Lidl Finland Advertising Manager
Lauri Sipponen Lidl Finland Ceo
Timo Hanso Lidl Finland Director Of Purchasing
Chrstian Saukkola Lidl Finland Advertising Operational Manager
Ari Laitinen Otto Production Producer
Malla Mäenpää Otto Production Ltd. Production Manager
Markus Virpiö Otto Production Ltd. Director
Mikael Gustafsson Freelancer Dop Lighting Cameraman
Mikko Savinainen Freelancer Editor
Jirka Rautavirta Media Agency Virta Head Of Broadcast
Minna Ahlsten Media Agency Virta Account Manager

Brief Explanation

Camping clothing ads that don’t feature clichéd images of rugged outdoorsy types.