Winners & Shortlists

BLOUGE

TitleBLOUGE
BrandVOLKSWAGEN
Product/ServiceVOLKSWAGEN
Category A07. CARS, OTHER VEHICLES, AUTO PRODUCTS & SERVICES
Entrant Company DDB PARIS, FRANCE
Advertising Agency DDB PARIS, FRANCE
Production Company LES TÉLÉCRÉATEURS Paris, FRANCE
Credits
Name Company Position
Alexandre Hervé DDB Paris Executive Creative Director
Alexis Benoit DDB Paris Copywriter
Paul Kreitmann DDB Paris Art Director
Corinne Persch Ddb Paris Agency Producer
Alban Callet DDB Paris Account Director
Stephanie Leray DDB Paris Account Manager
Sophie Barlois Volkswagen Account Director
Rudi Rosenberg Les Télécréateurs Director
THE Sound Production

Brief Explanation

Volkswagen is offering a 0% credit across the whole Volkswagen range. Sweet, but that gift makes it tricky for the customers to choose. So mixing the names of two models is a way of gaining time.