| Title | BOX |
| Brand | MARS |
| Product/Service | SNICKERS MINI |
| Category |
A01. FOODS |
|
Entrant Company
|
CLM BBDO Boulogne-Billancourt, FRANCE
|
|
Advertising Agency
|
CLM BBDO Boulogne-Billancourt, FRANCE
|
|
Media Agency
|
STARCOM Levallois-Perret, FRANCE
|
|
Production Company
|
MOONWALK FILMS Paris, FRANCE
|
Credits
| Matthieu Elkaim |
CLM BBDO |
Executive Creative Director |
| Benjamin Marchal |
CLM BBDO |
Executive Creative Director |
| Olivier Lefebvre |
CLM BBDO |
Executive Creative Director |
| Anthony Lietart |
CLM BBDO |
Art Director |
| Sebastien Duhaud |
CLM BBDO |
Copywriter |
| Jacques Fouche |
CLM BBDO |
Production Manager |
| Julien Lemoine |
CLM BBDO |
Vp Global Brands And Global Director For Mars Food And Wrigley |
| Judith Romero |
CLM BBDO |
Account Director |
| Marion Guerrault |
CLM BBDO |
Account Executive |
| Berangere Oran |
STARCOM |
Account Director |
| Sebastien Cannas |
CAPITAINE PLOUF |
Sound Director |
| Rosey |
MOONWALK FILMS |
Director |
| Julien Sanson |
MOONWALK FILMS |
Producer |
Brief Explanation
These 2 executions show different recognizable movie characters shifting from their obvious personality to the opposite in a very schizophrenic way. And this happens because they are half hungry.