Winners & Shortlists

HUNTER GATHERER

TitleHUNTER GATHERER
BrandMcDONALD´S
Product/ServiceFAVOURITES
Category A08. RETAIL STORES, RESTAURANTS & FAST FOOD OUTLETS
Entrant Company LEO BURNETT LONDON, UNITED KINGDOM
Advertising Agency LEO BURNETT LONDON, UNITED KINGDOM
Production Company OUTSIDER London, UNITED KINGDOM
Credits
Name Company Position
Justin Tindall Leo Burnett London Executive Creative Director
Matt Lee Leo Burnett London Creative Director
Pete Heyes Leo Burnett London Creative Director
Laurie Smith Leo Burnett London Copywriter/Art Director
Steve Robertson Leo Burnett London Copywriter/Art Director
Graeme Light Leo Burnett London Executive Producer
James Rouse Outsider Director
Tex Travi Outsider Producer
Alex Melman Outsider Dop
Marcus Moffatt MPC Vfx Supervisor
Art Jones Work Post Editor
Aaron Reynolds Wave Sound Designer

Brief Explanation

The ad tells the story of a young father-to-be on a late night hunt for something to satisfy his partner’s pregnancy cravings. We watch as he struggles to find something in a city that’s trying to wind down for the night. That is, until an unexpected source provides the help she needs.