| Title | MATH |
| Brand | McDONALD'S PORTUGAL |
| Product/Service | McBOX |
| Category |
A08. RETAIL STORES, RESTAURANTS & FAST FOOD OUTLETS |
|
Entrant Company
|
TBWA\LISBOA, PORTUGAL
|
|
Advertising Agency
|
TBWA\LISBOA, PORTUGAL
|
|
Production Company
|
MINISTERIO DOS FILMES Lisbon, PORTUGAL
|
Credits
| Leandro Alvarez |
TBWA/Lisboa |
Chief Creative Officer |
| João Ribeiro |
TBWA/Lisboa |
Creative Director |
| Gezo Marques |
TBWA/Lisboa |
Creative Director |
| Joana Heitor |
TBWA/Lisboa |
Account Director |
| Joana Margalha |
TBWA/Lisboa |
Account Executive |
| Sergio Leal |
Mcdonald´s Portugal |
Marketing Manager |
| Joana Leitão |
Film Brokers |
Producer |
| Marco Martins |
Ministério Dos Filmes |
Art Director |
| Alberto Rodrigues |
Ministério Dos Filmes |
Executive Producer |
| Celina Morais |
Ministério Dos Filmes |
Production Manager |
Brief Explanation
Father and son are at the McDrive.The father asks a McBox with 3 hamburgers which rises an indecipherable mystery of mathematics. At least in the head of the child: "Dad, are you going to eat 2 burgers?... "Am I going to eat two burgers?!".The answer is 3 blocks ahead.