|
A01 Innovation
|
DOREMUS NETWORK ANALYSIS
/ PROPRIETARY NETWORK ANALYSIS AND COMMUNICATIONS PLANNING SOFTWARE |
DOREMUS London
|
UNITED KINGDOM |
|
|
|
MINDPONG
THE BRAIN TUMOUR CHARITY / THE WORLD'S FIRST MIND-CONTROLLED, CANCER-BEATING GAME. |
M&C SAATCHI London
|
UNITED KINGDOM |
|
|
|
KITKAT: A BREAK FROM THE CAPTCHA
NESTLÉ / TO ENHANCE KITKAT'S POSITIONING AS A FUN AND INNOVATIVE BRAND BUILDING ON THE ID |
ADLUDIO London
|
UNITED KINGDOM |
|
|
Innovation
|
GOOGLE OUTSIDE: A STORYTELLING PLATFORM
GOOGLE UK / LOCATION BASED DIGITAL BILLBOARDS |
R/GA London
|
UNITED KINGDOM |
|
|
Short List
|
THE RIGHT MUSIC: THE DESIGN OF BEATS MUSIC
BEATS MUSIC / MUSIC STREAMING SERVICE |
R/GA London
|
UNITED KINGDOM |
|
|
Short List
|
HEINEKEN @WHERENEXT
HEINEKEN / SOCIAL LISTENING TOOL |
R/GA London
|
UNITED KINGDOM |
|
|
|
DEVART: ART MADE WITH CODE
GOOGLE / EXHIBITION |
GOOGLE CREATIVE LAB London
|
UNITED KINGDOM |
|
|
|
KIT KAT ANDROID
KIT KAT ANDROID / KIT KAT ANDROID PARTNERSHIP |
JWT LONDON
|
UNITED KINGDOM |
|
|
|
SPELL UP
GOOGLE / ONLINE SPELLING TOOL |
GOOGLE CREATIVE LAB London
|
UNITED KINGDOM |
|
|
Short List
|
FEEL FLAVOUR: SONIC POSTER
SCHWARTZ / TO CONVEY THROUGH PRINTED MEDIA THE INTENSE EFFECT THAT HERBS AND SPICES HAVE ON |
GREY LONDON
|
UNITED KINGDOM |
|
|
Short List
|
BRUSHBUSTERS
PHILIPS / PHILIPS SONICARE FOR KIDS |
ACHTUNG! Amsterdam
|
THE NETHERLANDS |
|
|
|
THE 3D ELEPHANT PETITION
WORLD ANIMAL PROTECTION / ANIMAL WELFARE ORGANIZATION |
FHV BBDO Amsterdam
|
THE NETHERLANDS |
|
|
|
CUBE COMPOSE
/ CREATING COMMERCIALS IN THE CLOUD |
THE AMBASSADORS LAB Amsterdam
|
THE NETHERLANDS |
|
|
|
RAMPED
RHINOFLY IN COLLABORATION WITH UNIVERSITY OF APPLIED SCIENCES UTRECHT / THE INTERACTIVE SKATEPARK RAMPED: ANALOG SKATEBOARDING, AUGMENTED WITH DIGITAL E |
RHINOFLY Utrecht
|
THE NETHERLANDS |
|
|
|
BRAIN TRIP: A VOYAGE INTO SURREALISM VIA YOUR BRAIN WAVES
CENTRAAL MUSEUM UTRECHT / THE INTERACTIVE INSTALLATION BRAIN TRIP: ON A VOYAGE INTO SURREALISM VIA YOUR BR |
RHINOFLY Utrecht
|
THE NETHERLANDS |
|
|
Innovation
|
VOILA MA SUISSE
MAZDA (SUISSE) / CAR |
JWT/FABRIKANT Zurich
|
SWITZERLAND |
|
|
|
CALLTAG
/ CALLER ID APP |
PRIME Stockholm
|
SWEDEN |
|
|
|
FRUIT MATCH
McDONALD'S SWEDEN / McDONALD'S SMOOTHIES |
DDB STOCKHOLM
|
SWEDEN |
|
|
|
PLAY IN THE SHADE
THE SWEDISH CANCER SOCIETY / CANCER PREVENTION |
VOLONTAIRE Stockholm
|
SWEDEN |
|
|
|
LIVING WITH LAG
UMEÅ ENERGI/UME.NET / BROADBAND LAG SIMULATION |
ANR BBDO Stockholm
|
SWEDEN |
|
|
|
PAY PER LAUGH
TEATRENEU / THE AIM WAS TO BREAK DOWN CONSUMERS’ RELUCTANCE TO CHOOSE A FORM OF LEISURE LIKE |
THE CYRANOS McCANN Barcelona
|
SPAIN |
|
|
Grand Prix
|
HOMELESSFONTS
FUNDACIÓ ARRELS / TO TAKE HAND-WRITTEN LETTERS WITH WHICH THE HOMELESS MAKE THEIR SIGNS AND MAKE N |
THE CYRANOS McCANN Barcelona
|
SPAIN |
|
|
|
SIGNSLATOR. IT’S NOT ONLY ABOUT TECHNOLOGY. IT’S ABOUT PEOPLE.
ANICOLS / SIGN LANGUAGE TOOL |
TBWA\ESPAÑA Madrid
|
SPAIN |
|
|
Short List
|
DOG POOKIES
HOV-HOV DOG BAKERY / THE ULTIMATE INNOVATION IN TERMS OF DOG FOOD - DELICOUS DOG COOKIES WHICH, ONCE |
MAYER McCANN Ljubljana
|
SLOVENIA |
|
|
|
AEROMOBIL FLYING CAR
/ A 'FLYING CAR' THAT PERFECTLY MAKES USE OF EXISTING INFRASTRUCTURE CREATED FOR A |
AEROMOBIL Bratislava
|
SLOVAK REPUBLIC |
|
|
|
GET WELL KIT
SANOFI-AVENTIS GROUP / AN IPHONE CASE WHICH WORKS TOGETHER WITH AN APP, ENSURING YOUR WELL-BEING. |
GEOMETRY GLOBAL Moscow
|
RUSSIA |
|
|
|
GOGOL MOGOL EGGS PACKAGING
/ EGG PACKAGING PROJECT WHICH COMBINES MARKETING IDEA AND INNOVATIVE TECHNOLOGICAL |
KIAN BRAND AGENCY Novosibirsk
|
RUSSIA |
|
|
|
MEGAFACES
MEGAFON / OLYMPIC PAVILION FOR MEGAFON, THE GENERAL PARTNER OF THE 2014 WINTER OLYMPIC AND |
AXIS Moscow
|
RUSSIA |
|
|
Innovation
|
IKEA PS 2014
IKEA / IKEA INSTAGRAM |
JSC INSTINCT Moscow
|
RUSSIA |
|
|
|
THE RGB NEWS
ANTENA 1 / BLOOD DONATION |
GEOMETRY GLOBAL Bucharest
|
ROMANIA |
|
|
|
PAPERLESS
ACTIVOBANK / BANK ACCOUNT OPENING THROUGH TABLET |
ACTIVO BANK Oeiras
|
PORTUGAL |
|
|
|
MBOARD PROJECT
MERCEDES-BENZ / CUSTOMISED SURFBOARD |
BBDO PORTUGAL Lisbon
|
PORTUGAL |
|
|
|
IDEA CLOUD
/ CLOUD BASED INTERNET BANKING/ACCOUNTING |
IDEA BANK Warsaw
|
POLAND |
|
|
|
CHARGE UP FOR E-GOLF
VOLKSWAGEN NORWAY / GOLF |
TRY/APT/POL Oslo
|
NORWAY |
|
|
|
SAMSUNG SMART BIKE
SAMSUNG ELECTRONICS ITALY / SAMSUNG CONSUMER ELECTRONICS |
LEO BURNETT Milan
|
ITALY |
|
|
|
AQUARD.IO - THE FIRST LIVE INTERACTIVE AQUARIUM
/ AQUARD.IO IS THE FIRST LIVE INTERACTIVE AQUARIUM THAT CAN ACCESSED AND MANAGED R |
MINDWORKS Athens
|
GREECE |
|
|
|
PAUSOMAT
VOLKSWAGEN NUTZFAHRZEUGE / VOLKSWAGEN COMMERCIAL VEHICLES |
GRABARZ & PARTNER Hamburg
|
GERMANY |
|
|
|
AUDIO COFFEE
DELI STAR BAGEL & COFFEE / ROAD SAFETY CAMPAIGN USING AUDIO TECHNOLOGY |
SERVICEPLAN Munich
|
GERMANY |
|
|
|
RADWENDE (CHANGE YOUR CITY FOR CYCLISTS)
SCHOLZ & VOLKMER / BIKE LANE TRACKING |
SCHOLZ & VOLKMER Wiesbaden
|
GERMANY |
|
|
|
TWEETDISCO
MOBILCOM DEBITEL / TWEET CONTROLLED JUKE BOX |
STRG.DK Hamburg
|
GERMANY |
|
|
|
FLASHBACK
BERLIN TOURISMUS & KONGRESS / UNEXPECTED PROJECTIONS ON BERLIN WALL |
BBDO BERLIN
|
GERMANY |
|
|
|
TOPRUN 2014
/ MOBILE GAMIFICATION, IBEACON BASED FITNESS BATTLE |
PUBLICIS/PIXELPARK Hamburg
|
GERMANY |
|
|
|
TEST DRIVE CUBE
AUDI / THE AUDI TEST DRIVE CUBE IS AN INNOVATIVE DEVICE TO GENERATE AUDI A8 TEST DRIVES |
PHILIPP UND KEUNTJE Hamburg
|
GERMANY |
|
|
|
AUDI UNITE
AUDI / COLLABORATIVE CAR INITIATIVE |
AUDI BUSINESS INNOVATION München
|
GERMANY |
|
|
|
HACKING RICHTER
INTERACTIVE COLOGNE / AN INTERACTIVE COMPOSITION IN COLOGNE CATHEDRAL WHERE LIGHTING EFFECTS ON SMARTP |
DENKWERK Cologne
|
GERMANY |
|
|
|
THE IKEA RGB BILLBOARD
IKEA / SHOW THAT IKEA OFFERS NOT ONLY FURNITURE BUT ALSO CLEVER SMALL-SPACE SOLUTIONS. |
THJNK Hamburg
|
GERMANY |
|
|
|
TEYE
/ TEYE IS A VOICE-CONTROLLED VOIP TELEPHONE WITH AN INTERFACE CONSISTING OF AN ABS |
DENKWERK Cologne
|
GERMANY |
|
|
|
NOTIPEN
/ NOTIPENS ARE FELT-TIP PENS THAT SEND A SIGNAL TO EACH OTHER VIA WIFI WHEN THEY A |
DENKWERK Cologne
|
GERMANY |
|
|
|
#FUTURESELF
ORANGE / WHAT WILL THE WORLD BE LIKE IN 20 YEARS? MEET YOUR FUTURE-SELF TO FIND OUT! |
PUBLICIS CONSEIL Paris
|
FRANCE |
|
|
|
THE ANTIFOOT CAN
ORANGINA MISS O! / REMOTE CONTROL CAN |
FRED & FARID GROUP Paris
|
FRANCE |
|
|
|