Title	THE 3D ELEPHANT PETITION
Brand	WORLD ANIMAL PROTECTION
Product/Service	ANIMAL WELFARE ORGANIZATION
Category	D08. NON-FORMATTED DIGITAL OUTDOOR
Entrant Company	FHV BBDO Amsterdam, THE NETHERLANDS
Advertising Agency	FHV BBDO Amsterdam, THE NETHERLANDS
Production Company	MINIVEGAS Amsterdam, THE NETHERLANDS

Name	Company	Position
Tim De Waard	FHV BBDO	Copywriter
Daniel Samama	FHV BBDO	Art Director
Mark Muller	FHV BBDO	Creative Director
Martin Cornelissen	FHV BBDO	Creative Director
Derk Van Beek	FHV BBDO	Strategy
Vincent Seeber	FHV BBDO	Strategy Executive
Eke Rog	FHV BBDO	Client Services Director
Niki Lodder	FHV BBDO	Account Manager
Ellen Visée	FHV BBDO	Account Manager
Hans Dekker	FHV BBDO	Online Producer
Carien Van Leeuwen	FHV BBDO	Online Producer
Bas De Graaf	FHV BBDO	Design Director
Nicole Clerc	FHV BBDO	Designer
Esmee Lechner	FHV BBDO	Interactive Designer
Dean Refos	FHV BBDO	Video Animation
Joris Van Tubergen	Rooie Joris	3d Printing Specialist
Dolf Veenvliet	Macouno	Designer
Marcel Kremer	Mont Blanc	Graphic Producer
Bert Hagendoorn		Pr Manager
Lot Bosch Van Drakenstein		Pr Manager
Rooie Joris		Additional company

Execution

The 3D Elephant Petition was the first ever 3D printed petition, created to raise awareness for animal suffering in the tourist Industry. A petition in the shape of a life-sized elephant, printed by five custom-built 3D printers.By signing the petition, you activated the printers to add another piece to the elephant, and embed your name in its skin. To ensure visibility we built our elephant at a spot where tens of thousands of travellers pass every day: the national airport.