Winners & Shortlists

TRAMNESTY

TitleTRAMNESTY
BrandAMNESTY INTERNATIONAL
Product/ServiceFREEDOM OF EXPRESSION
Category D05. TRANSIT
Entrant Company OGILVY GROUP Brussels, BELGIUM
Advertising Agency OGILVY GROUP Brussels, BELGIUM
Credits
Name Company Position
Sam De Win Ogilvy Group Brussels Executive Creative Director
Nathalie Strybos Ogilvy Group Brussels Copywriter
Brigitte Bourgeois Ogilvy Group Brussels Art Director
Tomas Sweertvaegher Ogilvy Group Brussels Strategy Director
Audrey Laurent Ogilvy Group Brussels Account Manager

Execution

A tram has been completely decorated in Amnesty International colours. The first wave of the campaign took place in the Flemish city of Ghent on July 10, 2014. Another wave followed in the capital Brussels on September 8th, 2014.