Title | THE SPEEDING SELFIES |
Brand | CITY OF ANTWERP |
Product/Service | ANTI-SPEEDING CAMPAIGN |
Category |
D07. DIGITAL SCREENS |
Entrant Company
|
DUVAL GUILLAUME Antwerp, BELGIUM
|
Advertising Agency
|
DUVAL GUILLAUME Antwerp, BELGIUM
|
Production Company
|
Q-LITE BVBA Baarle-Hertog, BELGIUM
|
Credits
Geoffrey Hantson |
Duval Guillaume NV |
Creative Director |
Katrien Bottez |
Duval Guillaume NV |
Creative Director |
Olaf Meuleman |
Duval Guillaume NV |
Copywriter |
Ad Van Ongeval |
Duval Guillaume Nv |
Art Director |
Elke Janssens |
Duval Guillaume NV |
Account Director |
Jet Vervenne |
Duval Guillaume NV |
Account Manager |
Veroniek Debbaut |
Duval Guillaume NV |
Account Manager |
Piet Wulleman |
Duval Guillaume NV |
Strategic Director |
Sophie Jadoul |
Duval Guillaume NV |
Strategic Planner |
Lode Vochten |
Duval Guillaume NV |
Ux Designer |
Nick Gorrebeeck |
Duval Guillaume NV |
Digital Producer |
Theo Geldens |
Q/Lite |
Production Company |
Jan Bikkembergs |
Digital Craftsmen |
Online Production |
Execution
In Belgium, there are already speeding signs that display either a happy or a sad ‘smiley face’, depending on whether a driver is adhering to the speed limits or not.
Idea: Let’s take these ‘happy and sad faces’-speeding signs one step further by crowdsourcing real pictures from real local citizens.