THE FESTIVAL POSTER FROM HELL
Title | THE FESTIVAL POSTER FROM HELL |
Brand | COPENHELL |
Product/Service | MUSIC FESTIVAL |
Category |
D03. SPECIAL BUILD |
Entrant Company
|
HJALTELIN STAHL Copenhagen, DENMARK
|
Advertising Agency
|
HJALTELIN STAHL Copenhagen, DENMARK
|
Credits
Lasse Elgård Vintersbølle |
HJALTELIN STAHL |
Creative |
Karl Alexander Veng |
HJALTELIN STAHL |
Creative |
Mads Alexander Nielsen |
HJALTELIN STAHL |
Creative |
Execution
To promote the heavy metal music festival Copenhell, we wanted to announce its line-up in a unique and remarkable way. Therefore, we created a festival poster like no other. Instead of printing it on paper, we turned to something a little heavier, and created The Festival Poster From Hell.
The poster was cut from 600 pounds of black granite and carved with the festival's three main acts. It was then placed in the very heart of Copenhagen, and arranged as if it had burst through the crust of the Earth - sent directly from Hell itself.