Title	FLEETBOARD
Brand	DAIMLER FLEETBOARD GMBH
Product/Service	DAIMLER FLEETBOARD GMBH
Category	A01. Direction
Entrant	LUKAS LINDEMANN ROSINSKI Hamburg, GERMANY
Idea Creation	LUKAS LINDEMANN ROSINSKI Hamburg, GERMANY
Production	ELEMENT E FILMPRODUKTION Hamburg, GERMANY

Name	Company	Position
Arno Lindemann	Lukas Lindemann Rosinski	Chief Creative Officer
Carsten Jamrow	Lukas Lindemann Rosinski	Executive Creative Director
Tobias Feige	Lukas Lindemann Rosinski	Creative Director
Benedikt Gaideczka	Lukas Lindemann Rosinski	Art Director
Sina Rollfing	Lukas Lindemann Rosinski	Account Director
Alex Eslam	ELEMENT E Filmproduktion GmbH	Director

Brief Explanation

We position Fleetboard as a troubleshooter. Because they know the real problems that have been putting pressure on the logistics industry for years – and will continue to do so in the future. In an ode we celebrate these problems, glorify short timings and tight margins, we make crowded streets and long waiting times our greatest bliss. We even go further and thank them for all these problems. Because only these problems have made specific fleetboard solutions possible and turn the greatest difficulties of the industry into efficient tools and applications. An emotional image film was the prelude to the international Transport Logistic trade fair in Munich.