OTTO SHOPPING FESTIVAL "DOG"

TitleOTTO SHOPPING FESTIVAL "DOG"
BrandOTTO (GMBH & CO. KG)
Product/ServiceLED-SOFA WITH SOUNDSYSTEM
Category A08. Use of Licensed or Adapted Music
Entrant JUNG VON MATT Hamburg, GERMANY
Idea Creation JUNG VON MATT Hamburg, GERMANY
Production BIGFISH FILMPRODUKTION Berlin, GERMANY
Additional Company OTTO Hamburg, GERMANY
Credits
Name Company Position
Carolin von Karstedt OTTO (GmbH & Co. KG) Director Online Marketing
Hannah Wolff OTTO (GmbH & Co. KG) Online Marketing Manager
Dörte Spengler-Ahrens Jung von Matt AG Managing Director Creation
Florentin Hock Jung von Matt AG Group Creative Director
Jens Paasen Jung von Matt AG Copywriter
Samira Debbeler Jung von Matt Copywriter
Claus Karcheter Jung von Matt AG Copywriter
Nadine Nolepa Jung von Matt AG Art Director
Julia Dirnbacher Jung von Matt AG Art Director
Dennis Wendt Jung von Matt AG Agency Producer
Stephan Giest Jung von Matt AG Managing Director
Jonathan Kierig Jung von Matt AG Project Manager
Lara Timm Jung von Matt AG Account Director
Micky Sülzer BIGFISH FILMPRODUKTION GMBH Director
Fabian Wagner Fabian Wagner DOP Lighting Cameraman
Thomas Mehlhorn Thomas Mehlhorn Composer

Brief Explanation

Under the slogan "OTTO Shopping Festival" we produced two entertaining films that showed the delivery by the OTTO employees and the extreme reaction of the customers. As they come in contact with the product they freak out in a funny manner. The film "Dog" shows the delivery of an LED Sound Couch. The dog jumps on it and triggers the light- and soundsystem. Suddenly the dog freaks out and sings opera and dances ballet.