Title	THE TRAILBLAZERS
Brand	HEINEKEN
Product/Service	HEINEKEN: OPEN YOUR CITY
Category	A09. Sound Design
Entrant	GRAND CENTRAL SOUND STUDIOS London, UNITED KINGDOM
Idea Creation	PUBLICIS ITALY Milan, ITALY
Production	MJZ LONDON, UNITED KINGDOM
Production 2	WORK EDITORIAL London, UNITED KINGDOM
Production 3	MPC London, UNITED KINGDOM

Name	Company	Position
Bruno Bertelli	Publicis Worldwide	Global Chief Creative Officer
Cristiana Boccassini	Publicis Italy	Executive Creative Director - Publicis Italy
Luca Cinquepalmi	Publicis Italy	Executive Creative Director - Publicis Milan
Marco Venturelli	Publicis Italy	Executive Creative Director - Publicis Milan
Beatrice Mari	Publicis Italy	Copy Writer
Simone Di Laus	Publicis Italy	Art Director
Alice Crovato	Publicis Italy	Agency Producer
David Pagnoni	Publicis Italy	Worldwide Account Director
Fabiola Miccone	Publicis Italy	Account Manager
Matthija Van Heijningen	MJZ	Director
Helen Kenny	MJZ	Managing Director
Donald Taylor	MJZ	Producer
Chayse Irvin	MJZ	Director Of Photography
Jono Griffith	Work Editorial	Editor
Philip Whalley	MPC London	VFX Producer
Sandra Eklund	MPC London	CG Line Producer
Deepanjali Singh	MPC London	Line Producer
Joanna Barcikowska	MPC London	Production Assistant
Carsten Keller	MPC London	VFX Supervisor
Dirk Riesenfeld	MPC London	VFX Supervisor
Andreu Lucio Archs	MPC London	VFX Supervisor
Jean-Clément Soret	MPC London	Colourist
Raja Sehgal	Grand Central Recording Studios	Sound Engineer

Brief Explanation

Four friends set out on a search for a new bar and end up taking part in a series of adventures worthy of several Hollywood blockbusters. Armed with a Heineken-branded invite, their quest sees them transported into a historic battle, a dramatic shipwreck complete with pirates, a top-of-the-world mountaineering expedition and a Star Wars-esque space battle, before finally ending up in a cool high-rise bar.