| Arnaud Delebecque; Andreea Culcea; Xavier Hourdeau ;Nathalie Fiancette |
Renault Corporate |
Advertiser managers |
| Marcelo Vergara, Cédric Guéret |
PUBLICIS CONSEIL |
Executive Creative Directors |
| Jean-Laurent Py / Cédric Auzannet / Pierrick Lamoureux |
PUBLICIS CONSEIL |
Senior Copywriter / Senior Art Director / 3D |
| Adrien Dumont, Domitille Bouvier, Grégoire Bautier, Lisa Wey |
PUBLICIS CONSEIL |
Account managers |
| Filippo Del’Osso, Nicolas Izel |
PUBLICIS CONSEIL |
Planning |
| Jean Paul Frenay |
xx |
Director |
| Prodigious / Audrey Lagnous, Mathieu Gérard, Nicolas Bossu |
Prodigious |
Production House / 3D Production |
| Fabien Cornec / Aaron Fuks |
Prodigious |
Sound Producer / Film Editor |
| Manuel Henoque, Romain Guilbert, Melissa Adali, Sarah Vavasseur |
Prodigious |
Producers |
| Solveig Pastor, Tara Galy Nadal |
Prodigious |
Post-production |
| Matthieu Royer (Prodigious) / Fanny Bilani, Arthur Paux, Olivier Zibret, Benoit |
Prodigious / REEPOST |
3D Post-production |
| Marcelo Baldin |
Combustion studio |
Sound Design |
| Dorothée Sorbier, Aurélien Farrobbia, Yoann Bouchard, Jérémy Maillard, Camille L |
Prodigious |
Graphistes |
| Publicis Conseil, 4uatre |
Publicis Conseil, 4uatre |
Visual Production |
| Masato Rieser |
xx |
Director CASE PROD. |
| Fabien Cornec |
xx |
Sound Producer CASE PROD. |
| Prodigious |
Prodigious |
Production House CASE PROD. |
| Audrey Lagnous, Mathieu Gérard, Nicolas Bossu Producers : Manuel Henoque, Romain |
Prodigious |
3D Production CASE PROD. |
| Solveig Pastor, Tara Galy Nadal |
Prodigious |
Post-production CASE PROD. |
| Matthieu Royer (Prodigious) / Fanny Bilani, Arthur Paux, Olivier Zibret, Benoit |
Prodigious |
3D Post-production CASE PROD. |
The 2017 Yellow Teapot, made in close collaboration with Renault’s design team, has been launched during the Silverstone GP - like the very first F1 car, the RS01, 40 years earlier - during a tea party reuniting the past an actual actors of Renault history in F1. Then it accompanied the Renault Formula One Team all along the season as the official teapot of the team.
Besides, the 2017 Yellow Teapot was displayed for months – and still is - at Renault’s Flagship store, on the Champs-Elysées in Paris, and used in its Restaurant.
Finally a sale happened at the end of September of a Limited Edition specially made for our fans.
The whole campaign has been the occasion to interact with our consumers and fans, telling them a true story that only Renault could tell, a meaningful, foundational part of our history. With a touch of humor.