CINEMA CANVAS: COMING SOON TO A CITY NEAR YOU
| Title | CINEMA CANVAS: COMING SOON TO A CITY NEAR YOU |
| Brand | VRT |
| Product/Service | CANVAS |
| Category |
D04. Live Advertising and Events |
|
Entrant
|
MORTIERBRIGADE Brussels, BELGIUM
|
|
Idea Creation
|
MORTIERBRIGADE Brussels, BELGIUM
|
|
Media Placement
|
CANVAS Brussels, BELGIUM
|
|
PR
|
MORTIERBRIGADE Brussels, BELGIUM
|
|
Production
|
COBRA STUDIO Brussels, BELGIUM
|
|
Production 2
|
SONICVILLE Brussels, BELGIUM
|
Credits
| Jens Mortier |
mortierbrigade |
Creative Director |
| Joost Berends |
mortierbrigade |
Creative Director |
| Philippe De Ceuster |
mortierbrigade |
Creative Director |
| Jesse Van Gysel |
mortierbrigade |
Copywriter |
| Tom Meijer |
mortierbrigade |
Art Director |
| Charlotte Coddens |
mortierbrigade |
Head of Production |
| Lore Meert |
mortierbrigade |
Agency Producer |
| Dorien Mathijssen |
mortierbrigade |
Strategic Planner |
| Anne-Cécile Collignon |
mortierbrigade |
PR Manager |
| Jonas Govaerts |
Czar |
Director |
| Eurydice Gysel |
Czar |
Executive Producer |
| Lander Engels |
Czar |
Producer |
| Grimm Vandekerckhove |
|
Director Of Photography |
| Talina Casier |
|
Art Director |
| Bert Jacobs |
|
Editor |
| Joost Van Kerckhove |
Moxy |
Colour Garding |
| Robin De Praetere |
Czar |
Editor |
| Bieke De Keersmaecker |
Czar |
Post Production |
Brief Explanation
Canvas is Belgium’s tv-channel for all things culture.
Last summer they launched ‘Cinema Canvas’
An event that showed 24 cult films in 8 Belgian cities.
To announce this, we literally brought the films to those cities in a series of different outdoor actions and teasers.
A raft drifted through the city of Kortrijk to announce Jaws.
We opened ‘Stanley’s Pattisserie’ A chocolate store featuring A Clockwork Orange’s Dickbutt and other objects, all made in the finest Belgian Chocolate.
Dangerous Liaisons came to Antwerp in a carriage, causing traffic jams and quite some fuzz on social media.
The diver from Magnolia somehow ended up in the main park in Genk.
And we even got the mayor of Kortrijk to participate for Fight Club, making him look like he had been in a fight while he gave a completely unrelated interview on parking issues.