Title	FITTLE
Brand	RAVENSBURGER
Product/Service	FITTLE BRAILLE PUZZLE
Category	D02. Small Scale Special Solutions
Entrant	SERVICEPLAN GERMANY Munich, GERMANY
Idea Creation	SERVICEPLAN GERMANY Munich, GERMANY
Idea Creation 2	SERVICEPLAN HEALTH & LIFE München, GERMANY
Production	ORANGE SOUND Munich, GERMANY
Additional Company	LV PRASAD EYE INSTITUTE Telangana, INDIA

Name	Company	Position
Alexander Schill	SERVICEPLAN GROUP	Global Chief Creative Officer
Tanja Jain	Tanja Jain	Designer
Matthias Harbeck	SERVICEPLAN GERMANY	Executive Creative Director
Christoph Bohlender	SERVICEPLAN HEALTH & LIFE GERMANY	Creative Director
J Jackson	SERVICEPLAN HEALTH & LIFE GERMANY	Copywriter
Franz Roeppischer	SERVICEPLAN GROUP	Creative Innovation Director
Lorenz Langgartner	SERVICEPLAN GROUP	Creative Innovation Director
Sven Hartmann	SERVICEPLAN HEALTH & LIFE GERMANY	Senior Art Director
Saurabh Kakade	SERVICEPLAN GROUP	Art Director
Pedro Nogueira Gropo	SERVICEPLAN GROUP	Junior Art Director
Mike Rogers	SERVICEPLAN HEALTH & LIFE GERMANY	Creative Partner
Dennis Fritz	SERVICEPLAN GROUP	Senior Motion Designer
Dr. Anton Vipin Das	LV Prasad Eye Institute	Head, Dr PRK Prasad Centre for Rehabilitation of Blind and Visually Impaired & Meera and L B Deshpan
Dr. Beula Christy	LV Prasad Eye Institute	Head, Dr PRK Prasad Centre for Rehabilitation of Blind and Visually Impaired & Meera and L B Deshpan
Moni Pichlmayer	ARRI Media - Creative Solutions	Senior Producer
Markus Baburske	ARRI Media - Creative Solutions	Colorist

Brief Explanation

Fittle, the world’s first 3D-printed puzzle, is an innovative toy that helps children to learn braille words and also discover the shapes that the words represent in a playful and rewarding manner. The puzzles, designed by Ravensburger puzzle experts, are available online for free and can be 3D-printed anywhere at only material costs. Because of its accessibility, very low cost, and playfully educational qualities, Fittle is the small solution solving the big problem of braille literacy in the 3rd world. Through online content and in-packaging promotion, donations were sourced from the puzzle-community so that Ravensburger could provide 3D-printers to clinics and schools across India (where there are 22-million visually impaired people). Using this method, local manufacturing was made possible through global involvement, to ensure that the puzzles were affordable and easily accessible to the people that need them the most.