Title Brand Product / Service Entrant Company Location Idea Creation Company Location Award
C01 Static Digital Billboards / Posters
DON'T TRY THIS AT HOME
ORION VERSAND GMBH & CO. KG / QUALITY-TESTED SEXTOYS
LUKAS LINDEMANN ROSINSKI Hamburg GERMANY LUKAS LINDEMANN ROSINSKI
Hamburg
GERMANY
C02 Animated Digital Billboards / Posters
ZOMBIE CHRISTMAS: THE REAL-WORLD TRAILER
MICROSOFT / XBOX / DEAD RISING 4
McCANN LONDON UNITED KINGDOM McCANN LONDON
UNITED KINGDOM
C03 Interactive & Dynamic Billboards / Posters
COUGHING BILLBOARD
APOTEK HJÄRTAT / STOP SMOKING PRODUCTS
AKESTAM HOLST NOA Stockholm SWEDEN AKESTAM HOLST NOA
Stockholm
SWEDEN
COFFEE WITH A STRANGER
FRIVILLIG.NO / FRIVILLIG.NO
MORGENSTERN Oslo NORWAY MORGENSTERN
Oslo
NORWAY
C04 Ambient Use of Digital Technology
KALEVA KORU - THE WINDOW
KALEVALA JEWELRY / WORLD'S FIRST INTERACTIVE TOUCH SCREEN WINDOW
GREAT APES Helsinki FINLAND GREAT APES
Helsinki
FINLAND
WALK FOR LIFE
AIDS-HILFE FRANKFURT / WALK FOR LIFE CHARITY RUN
McCANN Frankfurt GERMANY McCANN
Frankfurt
MRM//McCANN
Frankfurt
GERMANY
CHAMELEON
MERCEDES-BENZ ESPAÑA / SMART (CAR)
CONTRAPUNTO BBDO Madrid SPAIN CONTRAPUNTO BBDO
Madrid
SPAIN
LADOSHKI
SBERBANK RUSSIA / PAYMENT SERVICE “LADOSHKI”
BBDO RUSSIA GROUP Moscow RUSSIA BBDO RUSSIA GROUP
Moscow
RUSSIA
NICE TO SEE YOU
INNOGY POLSKA / INNOGY POLSKA
180HEARTBEATS+JUNG VON MATT Warsaw POLAND 180HEARTBEATS+JUNG VON MATT
Warsaw
POLAND
THE AUDI SANDBOX VR EXPERIENCE
AUDI / AUDI Q5 QUATTRO
POL Oslo NORWAY POL
Oslo
NORWAY
Silver
RUNTOSCROLL
ADIDAS / ALPHABOUNCE RUNNING SHOES
FRIENDS Moscow RUSSIA FRIENDS
Moscow
RUSSIA
Short List
#SNOWDRAWINGS
SWISSCOM / -
HEIMAT Berlin GERMANY HEIMAT
Berlin
GERMANY
C05 Ambient Experiential & Immersive Digital
ROBOTIC CAMERAS CAPTURE FAN EMOTIONS AT LIVE EVENTS
SNAPTIVITY / SNAPTIVITY
R/GA LONDON UNITED KINGDOM R/GA LONDON
London
SNAPTIVITY
UNITED KINGDOM
SAMSUNG LIFE CHANGER PARK
SAMSUNG ELECTRONICS FRANCE / SAMSUNG GALAXY AND ITS ECOSYSTEM
MAGIC GARDEN AGENCY Paris FRANCE MAGIC GARDEN AGENCY
Paris
FRANCE
EARTH7. THE SPACE ROVER DESTINED FOR EARTH
S7 AIRLINES / S7 AIRLINES
ISD GROUP Kiev UKRAINE WIEDEN+KENNEDY AMSTERDAM
THE NETHERLANDS
THE VIRTUAL CRASH BILLBOARD
PARISIAN ROAD SAFETY AUTHORITY / PEDESTRIANS ROAD SAFETY
SERVICEPLAN FRANCE Paris FRANCE SERVICEPLAN FRANCE
Paris
SERVICEPLAN GERMANY
Munich
FRANCE
GERMANY
Bronze
ROSHE 2 VR: NEW PERSPECTIVE
NIKE / NIKE
180HEARTBEATS+JUNG VON MATT Warsaw POLAND 180HEARTBEATS+JUNG VON MATT
Warsaw
POLAND
DEMOCRARTISATION. THE LARGEST VIRTUAL ART EXHIBITION OF ALL TIME
MUSEUM OF CONTEMPORARY ART BELGRADE / MUSEUM OF CONTEMPORARY ART BELGRADE
McCANN BELGRADE SERBIA McCANN BELGRADE
SERBIA
MAGENTA UNLEASHED
DEUTSCHE TELEKOM / DEUTSCHE TELEKOM
SAATCHI & SAATCHI London UNITED KINGDOM SAATCHI & SAATCHI
London
UNITED KINGDOM
Grand Prix
D01 Non-Standard Indoor Advertising
NO MORE BLACK TARGETS
NEW YORK SOCIETY FOR ETHICAL CULTURE / NO MORE BLACK TARGETS
FF PARIS FRANCE FF PARIS
FRANCE
Bronze
LOVING "IT"
BURGER KING DEUTSCHLAND GMBH / BURGER KING
GRABARZ & PARTNER Hamburg GERMANY GRABARZ & PARTNER
Hamburg
GERMANY
Gold
D02 Small Scale Special Solutions
VOLKSWAGEN ROBOBOY
PON'S AUTOMOBIELHANDEL B.V. / VOLKSWAGEN GOLF
ACHTUNG!mcgarrybowen Amsterdam THE NETHERLANDS ACHTUNG!mcgarrybowen
Amsterdam
THE NETHERLANDS
? EVERYONE
HEMA / T-SHIRT & LOVE
XXS AMSTERDAM THE NETHERLANDS XXS AMSTERDAM
THE NETHERLANDS
HEARTS
HANSAPLAST GLOBAL / KIDS BANDAGES
HAPPINESS BRUSSELS, AN FCB ALLIANCE Brussels BELGIUM HAPPINESS BRUSSELS, AN FCB ALLIANCE
Brussels
BELGIUM
Short List
HUGENDUBEL SMARTBON
H. HUGENDUBEL GMBH & CO. KG / HUGENDUBEL SMARTBON
INTERONE München GERMANY INTERONE
München
GERMANY
FITTLE
RAVENSBURGER / FITTLE BRAILLE PUZZLE
SERVICEPLAN GERMANY Munich GERMANY SERVICEPLAN GERMANY
Munich
SERVICEPLAN HEALTH & LIFE
München
GERMANY
Short List
RIBBONIZATION
MARS / CHOCOLATE BAR
BBDO RUSSIA GROUP Moscow RUSSIA BBDO RUSSIA GROUP
Moscow
RUSSIA
THE CHANGING CATALOGUE
IKEA ITALY / CATALOGUE
STV DDB Milan ITALY STV DDB
Milan
ITALY
YELLOW TEAPOT
RENAULT / CARS
RENAULT Paris FRANCE PUBLICIS CONSEIL
Paris
FRANCE
ULTIMATE GIVING PLEASURE
BMW GROUP RUSSIA / BMW AUTOMOBILE
FCB MOSCOW RUSSIA FCB MOSCOW
RUSSIA
Bronze
BILLY GIRL
MAPA GMBH / BILLY GIRL - INTERNATIONAL WOMEN'S DAY EDITION
PLAN.NET Munich GERMANY SERVICEPLAN GERMANY
Munich
PLAN.NET
Munich
GERMANY
ADOBE - HOVERING ART DIRECTOR
ADOBE / ADOBE STOCK
ACHTUNG!mcgarrybowen Amsterdam THE NETHERLANDS ACHTUNG!mcgarrybowen
Amsterdam
THE NETHERLANDS
D03 Special Build
ZOMBIE CHRISTMAS: THE REAL-WORLD TRAILER
MICROSOFT / XBOX / DEAD RISING 4
McCANN LONDON UNITED KINGDOM McCANN LONDON
UNITED KINGDOM
WALK FOR LIFE
AIDS-HILFE FRANKFURT / WALK FOR LIFE CHARITY RUN
McCANN Frankfurt GERMANY McCANN
Frankfurt
MRM//McCANN
Frankfurt
GERMANY
VITALITY ROOM
SWISSÔTEL HOTELS & RESORTS / VITALITY ROOM
THJNK Zürich SWITZERLAND THJNK
Zürich
SWITZERLAND
NATURE'S GRAFFITIES
VAL VENOSTA (VI.P COOP) / VAL VENOSTA APPLES
PUBLIPS SERVICEPLAN Valencia SPAIN PUBLIPS SERVICEPLAN
Valencia
SPAIN
TAPESTRY
TOURISM IRELAND / TOURISM IRELAND
TOURISM IRELAND Redmonds Hill IRELAND PUBLICIS LONDON
UNITED KINGDOM
Bronze
A GROWING MESSAGE
THE SUSTAINABLE SEAS INITIATIVE / TOGETHER WITH SCIENTISTS, NGOS, POLITICIANS AND INDUSTRY, THE SUSTAINABLE SEAS I
KING Stockholm SWEDEN KING
Stockholm
SWEDEN
LAND OF EMOJIS
SAMSUNG / SAMSUNG GALAXY
CHEIL WORLDWIDE Frankfurt GERMANY CHEIL WORLDWIDE
Frankfurt
GERMANY
MEN OF ROCK
VR / RAILWAY TRAVEL
TBWA\HELSINKI FINLAND TBWA\HELSINKI
FINLAND
PARIS 2024 OLYMPIC DAYS
MAIRIE DE PARIS / PARIS 2024 OLYMPIC BID
UBI BENE Paris FRANCE UBI BENE
Paris
FRANCE
FAREWELL STATUE
MINISTRY OF DEFENCE / MILITARY SERVICE (WOMEN IN MILITARY)
TABASCO Tallinn ESTONIA TABASCO
Tallinn
ESTONIA
LAND ROVER DISCOVERY - THE PLAINEST COUNTRY
LAND ROVER / LAND ROVER DISCOVERY
REPUBLIC GROUP Budapest HUNGARY REPUBLIC GROUP
Budapest
HUNGARY
KLM THE BEAUTY IN MOTION
KLM ROYAL DUTCH AIRLINES / KLM AIRPORT INITIATIVES
DDB & TRIBAL AMSTERDAM THE NETHERLANDS DDB & TRIBAL AMSTERDAM
THE NETHERLANDS
THE FIELD REPORT
INTERNATIONAL FUND FOR AGRICULTURAL DEVELOPMENT (IFAD) / INTERNATIONAL FUND FOR AGRICULTURAL DEVELOPMENT (IFAD)
WEBER SHANDWICK London UNITED KINGDOM WEBER SHANDWICK
London
UNITED KINGDOM
ELECTRIC CITY
INNOGY POLSKA / INNOGY POLSKA
180HEARTBEATS+JUNG VON MATT Warsaw POLAND 180HEARTBEATS+JUNG VON MATT
Warsaw
POLAND
SMALL SPACE SITTING
IKEA DEUTSCHLAND GMBH & CO. KG / IKEA
GRABARZ & PARTNER Hamburg GERMANY GRABARZ & PARTNER
Hamburg
GERMANY
DAKEA TRUCK
ALTATERRA POLSKA / DAKEA
180HEARTBEATS+JUNG VON MATT Warsaw POLAND 180HEARTBEATS+JUNG VON MATT
Warsaw
POLAND
#HONDANEXTDOOR
HONDA / CARS
SID LEE Paris FRANCE SID LEE
Paris
FRANCE
Short List
BRUISE AUTOMAT
TERRES DES FEMMES / AWARENESS FOR DOMESTIC VIOLENCE AGAINST WOMEN
DDB GROUP GERMANY Berlin GERMANY DDB GROUP GERMANY
Berlin
GERMANY
Short List