| Title | THE CHANGING CATALOGUE |
| Brand | IKEA ITALY |
| Product/Service | CATALOGUE |
| Category |
C02. Original Publishing: Covers |
|
Entrant
|
STV DDB Milan, ITALY
|
|
Idea Creation
|
STV DDB Milan, ITALY
|
|
Production
|
WITHSTAND Milan, ITALY
|
Credits
| Luca Cortesini |
DDB Group Italy |
Executive Creative Director |
| Michelangelo Cianciosi |
DDB Group Italy |
Executive Creative Director |
| Matteo Pozzi |
DDB Group Italy |
Client Creative Director |
| Samantha Scaloni |
DDB Group Italy |
Client Creative Director |
| Pierpaolo Bivio |
DDB Group Italy |
Art Director |
| Camilla Nani |
DDB Group Italy |
Copywriter |
| Davide Bergna |
DDB Group Italy |
Team Account |
| Azzurra Ricevuti |
DDB Group Italy |
Team Account |
| Davide Ferazza |
Withstand Film |
Executive Producer |
| Sara Benvenuto |
Withstand Film |
Producer |
| Yuri Tartari Pucci |
Withstand Film |
Production Director |
| BOM |
BOM |
Director |
| Luca Costantini |
freelance |
DOP |
| Marco Flaviani |
DDB Group Italy |
Art Director |
| Alessandro Monestiroli |
DDB Group Italy |
Copywriter |
English Translation of Main Headlines
Do you want to keep your IKEA catalogue safe from light-fingered neighbours, friends and colleagues? Use this cover to transform it into a magazine that nobody would ever steal. Find out about The Changing Catalogue project and alle the covers on IKEA.IT
SHEEPDOGS ILLUSTRATED
Year 37 – Number 9 – Monthly
€1.90
FASHION
Like sheepdog, like shepherd.
TRAINING
How to educate him nicely.
TRUE STORY
“I was alone at night before Toby arrived”.
Count sheep with your sheepdog!
(BACK OF THE COVER)
Waiting for you loyally at newsstands every month.
Sheepdogs Illustrated® declines all liability if Shepherds use this magazine to “educate” their dog.
I MAKE TEDDY BEARS
By Marisa Bollanari
Year 50 – Number 9 – Weekly
€7.90
From an original idea by Marisa Bollanari
Follow Maria Bollanari on social media
Découpage, Decoration, Creativity and Tenderness.
You join in too!
Friends of the week
Corrado – Your Play-Doh friend
Enrico – Your salt friend
Gigliola – Your rag doll friend
Felicetto – Your perfect friend
…and lots more!
Interview of the week
I CREATE WITH IMAGINATION
Everything you’ve always wanted to know about Marisa Bollanari
(BACK OF THE COVER)
See you at newsstands in a week’s time!
In this photo, Marisa Bollanari
I Make Teddy Bears® is a magazine devised, created and directed by Marisa Bollanari. Art direction by Marisa Bollanari. The teddy bears in this issue are all created by Marisa Bollanari. Styling by Marisa Bollanari. Graphic design and editorial supervision by Marisa Bollanari. The photos of Marisa Bollanari are by Marta Robetti, with the artistic supervision of Marisa Bollanari. The I Make Teddy Bears® logo was designed by Marisa Bollanari.
SPOON PASSION!!!
Year 24 – Number 9 – Monthly
€7.90
EXCLUSIVE INTERVIEW
Fabrizio Stracciacavalli, inventor of the wine spoon!!!
Free POSTER…
The Tibetan spoon!!!
SPOONS ON THE BEACH
At the seaside with your spoon
What spoon are you?
Spoony gifts
Goodbye fork!!! I use a spoon
SPECIAL Post-War spoons
Four games with spoons
(BACK OF THE COVER)
Subscribe now!!!
In the next issue of Spoon Passion!!!
High altitude spoons
Your spoon as hand baggage
TEST: Does your spoon suffer from jet lag?
And much more…
Don’t miss Knife Passion!!!
SUPER KARATE
The destructive art of destroying the enemy
Year 13 – Number 9 – Monthly
€3.90
www.distruzionenow.it
UNBEATABLE OFFERS
For you: Books, DVDs, Music Cassettes
CHALLENGE OF THE MONTH: Destroy water
NEW SECTION: Read & Destroy
SPECIAL INTERVIEW: Vinxi Celhmi San, Master of Destruction
Destroy EVERYTHING this summer!
(BACK OF THE COVER)
Don’t miss the next issue!
THE MUSHROOMER GAZETTE
Year 44 – Number 09
€4.90
Page 09
HIS HIGHNESS PORCINO - Not one, but two species to fill your basket
Page 13
THE TRUTH ABOUT CHANTERELLES
Page 40
WOODLAND SURPRISES - The Honey Mushroom you weren’t expecting
TRAIN YOUR DOG TO HIT THE JACKPOT!
INSIDE: THE FOURTH EPISODE OF “BECOMING A MYCOLOGIST”
(BACK OF THE COVER)
Can you wait a month?
IN NEXT MONTH’S ISSUE:
The new truth about chanterelles
Blue mushrooms
…and much more*
* This magazine may contain articles published previously.
L FOR LAWNMOWER
Year 23 – Number 9
€9.90
WE CUT | WE SCYTHE | WE MOW
Field test
The big lawnmower players
TURBO JET 3000
Contains 13 smart stickers to pimp your machine
(BACK OF THE COVER)
Subscribe now to A PASSION FOR THRESHING®
Launch price
STAMP LOVERS
Year 51 – Number 09 - Monthly
Two euros
This month: oval stamps
Page 46 - Eight ways to avoid a dry tongue
Free envelope
New graphic layout
(BACK OF THE COVER)
Monthly, from your newsagent
(website under construction)
STREETLIGHTS MAGAZINE
Year 6 – number 9 - quarterly
€8.90
The magazine that shines a light on public lighting.
240 pages to switch on your passion for light design.
Page 68 - Scandal in Trapani!
(BACK OF THE COVER)
Work with Streetlights Magazine
Requirements:
Master in engineering and/or design.
Good knowledge of foreign languages.
Excellent streetlight expertise.
Attractive appearance. Plenty of enthusiasm.
Call free phone 819 – 666111
Ask for Charles.
Number active after sunset.
EMOTIONS ON FOOT
Year 85 – number 09
€5.90
The monthly for people who enjoy life one step at a time.
Page 05 Snowshoeing with no snow?
Page 22 Travel Special – No limits Molise
Page 51 Foot test, pros and cons?
Page 68 Slow adventures
Download the app and relive the emotions aroused by your walks
TAXIDERMY TODAY
Year 34 – number 9
€8.50
In this number
VEGAN special – Eco padding, which one should you buy?
Learn to stuff animals using cooking utensils.
History: the secrets of Ancient Egypt.
All that’s missing is the power of speech - 16 expressions for your ungulates
Formaldehyde, never too much.
Faithful forever - How to stuff Fido.
Free gift with this issue: formaldehyde sample
(BACK OF THE COVER)
Taxidermy Today presents: Taxidermy Tomorrow
Special First Issue
Worry-free taxidermy - Goodbye hacker attacks.
Cyber Taxidermy - New techniques with ID and password.
It moves! - All you need is an app to regain your lost agility
Free 4D formaldehyde sample
At newsagents soon