THE MUSIC VIDEO

TitleTHE MUSIC VIDEO
BrandCITRÖEN NORGE
Product/ServiceCITROËN C3
Category B04. Cars & Automotive Products & Services
Entrant McCANN OSLO, NORWAY
Idea Creation McCANN OSLO, NORWAY
Media Placement STARCOM Oslo, NORWAY
Production FUS Oslo, NORWAY
Additional Company OHOLOGY Oslo, NORWAY
Additional Company 2 CITRöEN NORGE Lørenskog, NORWAY
Credits
Name Company Position
Bjørn Erling Solberg McCann Nordic Account Executive
Simen Hanssen McCann Nordic Planner
Daniel Eraker McCann Nordic Copywriter
Christian Steine Lindvik McCann Nordic Art Director
Katrine Berget McCann Nordic Account Manager
Lars Hoel SDG Motion Design
Stian Andersen FUS! Director
Glenn Huth Mæland FUS! Producer
Håvard Byrkjeland FUS! DOP Lighting Cameraman
Erik Treimann FUS! Editor
Raymond Gangstad FUS! Grade
Haakon B Mathiesen FUS! Director & edit -behind the scenes
Vi Duc Truong FUS! Cameraman - behind the scenes
Highasakite Highasakite Music Artist
Eva Hagan Starcom Strategy Director
Thomas Eklo Skaara McCann Oslo Designer

Brief Explanation

The music video for Highasakite’s single, “5 million miles”, takes us on a journey with lead singer Ingrid Helene Haavik through the beautiful Norwegian countryside, industrial tunnels, and heavily lit studio scenes – all shot through the windshield of the new Citroën C3. The viewer is left clueless of this, however – until the final twist, revealing that the video is shot using a car as a camera. A behind-the-scenes video was also made to document the project, and show off more of the car in question, as we never really saw the car itself during the music video.