MOMENTS THROUGH MUSIC

TitleMOMENTS THROUGH MUSIC
BrandB&O
Product/ServiceB&O PLAY
Category B10. Corporate Social Responsibility
Entrant NEW LAND Copenhagen, DENMARK
Idea Creation SELIGEMIG Copenhagen, DENMARK
Production NEW LAND Copenhagen, DENMARK
Credits
Name Company Position
Jeppe Kolstrup Bad Land Director
Stine Marie Nielsen New Land Producer
Nicholas Bluff ArtOfficial Agency Director Of Photography
Thor Brammer Jacobsen New Land Executive Producer
Emil Gundersen Emil Gundersen Editor
Lars Bo Kjær Audio Lounge Sound Design Arrangement
Emil Assing Høyer LYDBROR Music
Martin Dirkov ArtOfficial Agency Music
Simon Engstrøm Seligemig Creative Director
Simon Engstrøm Seligemig Creative Director
Olivia Muus Seligemig Art Director
Daniel Norit Seligemig Copywriter
Thomas Falck Seligemig Planner

Brief Explanation

Inspired by research showing that music is stored in a part of the brain not affected by the same degree of memory loss associated with Alzheimer’s or dementia, Caring Through Music explores how music is being used as a tool to reconnect with memories of the past in the lives of those affected by these cognitive diseases.