”FEELING HEAVY”

Title”FEELING HEAVY”
BrandS-MARKET
Product/ServiceS-MARKET
Category A06. Retail, e-Commerce, Restaurants & Fast Food Chains
Entrant MAKE IT SIMPLE Helsinki, FINLAND
Idea Creation MAKE IT SIMPLE Helsinki, FINLAND
Production FRONT DESK Helsinki, FINLAND
Credits
Name Company Position
Jarko Tuuri Make it Simple Creative Director
Jukka Mannio Make it Simple Creative Director
Lauri Toivonen SOK Marketing Director
Merja Metsävaara-Mildt Front Desk Executive Producer
Hanna Heikkilä Front Desk Production Manager
Noora Karhunen Front Desk production COORDINATOR
Johan Gulbranson - Director
Kim Hattesen - DOP Lighting Cameraman
Mikko Savinainen Front Desk Editor
Timo Anttila Humina Sound Studio
Juri Seppä Humina Music
Post Control Post Control Post Production

Brief Explanation

People don’t eat enough vegetables in Finland. The supermarket chain S-market decided to do something about it. This film dramatizes how it feels when you don’t eat vegetables.