Title | "RUSSIAN HILL" |
Brand | DAIMLER AG / SMART |
Product/Service | SMART FORTWO / SMART FORFOUR |
Category |
A05. Cars & Automotive Products & Services |
Entrant
|
BBDO GROUP GERMANY Berlin, GERMANY
|
Idea Creation
|
BBDO GROUP GERMANY Berlin, GERMANY
|
Production
|
STERNTAG FILM Hamburg, GERMANY
|
Credits
Wolfgang Schneider |
BBDO Group Germany GmbH |
Chief Creative Officer |
Mirko Stolz |
BBDO Berlin GmbH |
Creative Managing Director |
Tobias Grimm |
BBDO Berlin GmbH |
Creative Managing Director |
Ton Hollander |
BBDO Berlin GmbH |
Creative Managing Director |
Michael Schachtner |
BBDO Berlin GmbH |
Executive Creative Director |
David Missing |
BBDO Berlin GmbH |
Creative Director |
Shelley Lui |
BBDO Berlin GmbH |
Art Director |
Nico Baumann |
BBDO Berlin GmbH |
Copywriter |
Samuel Weiss |
BBDO Berlin GmbH |
Copywriter |
Lindsay Jönsson |
BBDO Berlin GmbH |
Account Director |
Silke Rochow |
BBDO Berlin GmbH |
Agency Producer |
Steffen Gentis |
BBDO Group Germany GmbH |
Chief Production Officer |
Kim Höver, Maik Siering |
Sterntag Film GmbH |
Producer |
- |
Glassworks London Ltd. |
Post Production Company |
The Perlorian Brothers |
- |
Directors |
Sebastian Pfaffenbichler |
- |
Director Of Photography |
- |
Yessian Hamburg |
Music/Sound Design |
Ralf Denker, Ingmar Rehberg |
- |
Composer |
- |
Studio Funk GmbH & Co. KG |
Audio Production House |
Andy Schlegel |
Studio Funk GmbH & Co. KG |
Sound Engineer |
Uta Wittchen |
Studio Funk GmbH & Co. KG |
Producer |
Fabrizio Rossetti |
- |
Editor |
Brief Explanation
Few cars are as free from conventions and clichés as a smart – because a smart fits in any gap but definitely not in any category. And that’s why hardly any other car is as suited to expose clichés – even if the cliché is a typical action movie car chase or a pseudo-philosophical dialogue from a French art house film.