IN THE HEART OF THE BATTLE 360°
| Title | IN THE HEART OF THE BATTLE 360° |
| Brand | UBISOFT |
| Product/Service | FOR HONOR |
| Category |
D03. 360° & VR Film |
|
Entrant
|
DDB PARIS, FRANCE
|
|
Idea Creation
|
DDB PARIS, FRANCE
|
|
Idea Creation 2
|
UBISOFT Paris, FRANCE
|
|
Production
|
UNIT IMAGE Paris, FRANCE
|
|
Production 2
|
SCHMOOZE Paris, FRANCE
|
Credits
| Alexander Kalchev |
DDB Paris |
Executive Creative Director |
| Patrice Dumas |
DDB Paris |
Head of Copy |
| Quentin Moenne Loccoz |
DDB Paris |
TV Producer |
| Vincent Léorat |
DDB Paris |
Vice-President |
| Marie-Elise Archambaud |
DDB Paris |
Account Manager |
| Laetitia de Camas |
DDB Paris |
Account Supervisor |
Brief Explanation
We created “In The Heart of The Battle”, an immersive 360 VR experience that plunges the viewer directly on the battlefield. We follow a Knight as he fights through swarms of enemies. It’s a disorienting and chaotic experience, true to the feeling of a real battlefield. There is nothing beautiful here : swords clash, fire rains from the sky and blood is shed. Throughout the experience, a voiceover which is an ode to Honor serves as a counterpoint to the chaos on the battlefield.