THE MOST PRECIOUS GIFT

TitleTHE MOST PRECIOUS GIFT
BrandOTTO (GMBH & CO KG)
Product/Service-
Category A12. Corporate Image & Sponsorship
Entrant HEIMAT Berlin, GERMANY
Idea Creation HEIMAT Berlin, GERMANY
Production OPTIX Berlin, GERMANY
Additional Company OTTO Hamburg, GERMANY
Credits
Name Company Position
Guido Heffels HEIMAt, Berlin Chief Creative Officer
Ricardo Distefano HEIMAT, Berlin Managing Creative Director
Sabina Hesse HEIMAT, Berlin Creative Director
Alexander Münzer HEIMAT, Berlin Agency Producer
Julian Holland STINK, Berlin Executive Producer
Arsen Arzumanyan, Sam Crees, Henning Koczy, Ryan Moran, Pat Porter, Anthony Trav Psyop, New York City 3D Animator
Sarra Idris, Ethan Spiro Psyop, New York City Editor
Thomas Berlin @48k Music

Brief Explanation

OTTO launched a unique animated shortfilm with a strong message. A film, that does not bother people with selling products, but instead, delivers a relevant insight during the most stressful time of the year: Give the most precious thing you have. Time. The core was the digital platform #ZeitGeschenke. Here we create a tool that gives people concrete inspiration, how and where they can give time.