| Title | FIGHT FOR NATURAL BEAUTY |
| Brand | LPG |
| Product/Service | LPG |
| Category |
A04. Durable Consumer Goods |
|
Entrant
|
BUZZMAN Paris, FRANCE
|
|
Idea Creation
|
BUZZMAN Paris, FRANCE
|
|
Production
|
BUZZMAN Paris, FRANCE
|
|
Production 2
|
GANG FILMS Paris, FRANCE
|
|
Production 3
|
SCHMOOZE Paris, FRANCE
|
Credits
| Nathalie Guitay |
LPG |
President |
| Nelson Philippe |
LPG |
Sales and Marketing Director |
| Gaële Euvrie |
LPG |
Strategic Marketing Manager |
| Isabelle Boué Jaoshvili |
LPG |
International Sales Director |
| Georges Mohammed-Chérif |
BUZZMAN |
President and Executive Creative Director |
| Thomas Granger |
BUZZMAN |
Vice-President |
| Julien Levilain |
BUZZMAN |
Managing Director |
| Julien Doucet |
BUZZMAN |
Art Director |
| Lilian Moine |
BUZZMAN |
Copywriter |
| Thibault Picot |
BUZZMAN |
Creative Assistant |
| Xavier Devaux Landragin |
BUZZMAN |
Account Director |
| Renaud Berthe |
BUZZMAN |
Strategic Planner |
| Amélie Juillet / Kenza Bennani |
BUZZMAN |
Head of PR & Communication / PR Assistant |
| Victoria Morin |
BUZZMAN |
PR & Communication Assistant |
| Vanessa Barbel |
BUZZMAN |
Head of TV Production |
| Géraldine Bourguignat |
BUZZMAN |
TV Production |
| GANG FILMS |
GANG FILMS |
Production |
| Schmooze |
Schmooze |
Sound Production |
| Johnny Green |
GANG FILMS |
Director |
| Jean Villiers |
GANG FILMS |
Producer
|
| Julien Daniel |
Julien Daniel |
Post Producer |
| GANG FILMS |
GANG FILMS |
Post Production |
Brief Explanation
In a majestic set and almost ghostly atmosphere, the film shows a woman’s testimony, about herself, her vision of beauty, her beauty, how men can't help staring at her. Soon enough we discover that she can’t smile, or move her lips normally...her face is frozen, giving nothing away. Because of her numerous operations and injections, she speaks with difficulty. If proof was needed of her great distress, her emotions now rely on a puppet, that she has to use like a ventriloquist. Her thirst for beauty and perfection made her lose sight of what she wanted in the first place: to stay beautiful.