| Title | SHITFACED SPEEDDATE |
| Brand | THE DANISH CANCER SOCIETY / TRYGFONDEN |
| Product/Service | RESPONSIBLE DRINKING |
| Category |
B12. Charities & Non-profit |
|
Entrant
|
ROBERT/BOISEN & LIKE-MINDED Copenhagen, DENMARK
|
|
Idea Creation
|
ROBERT/BOISEN & LIKE-MINDED Copenhagen, DENMARK
|
|
Media Placement
|
ROBERT/BOISEN & LIKE-MINDED Copenhagen, DENMARK
|
|
Production
|
GOBSMACK PRODUCTIONS Copenhagen, DENMARK
|
Credits
| Kim Boisen |
Robert/Boisen & Like-minded |
CEO & Co-founder |
| Gitte Andersen |
Robert/Boisen & Like-minded |
Account director |
| Christina Erritzøe |
Gobsmack |
Producer |
| Niklas Hultquist |
Robert/Boisen & Like-minded |
Art Director |
| Frederik Voetmann |
Robert/Boisen & Like-minded |
Art Director |
| Magnús Sveinn Jónsson |
Gobsmack |
Post Production |
| Niels Nørløv |
Gobsmack |
Instructor |
| Ulrik Boel Bentzen |
Gobsmack |
DOP Lighting Cameraman |
| Simon Borch |
Gobsmack |
Editor |
| Bjørn Vidø |
Freezone |
Sound Designer |
Brief Explanation
In the campaign’s main film we follow an eye-opening, social experiment - Shitfaced Speeddating, where 10 single guys and 10 single girls are invited to a speed dating event at a bar. After each date the girls rates the guys. What the girls don't know is that the guys have to drink between each date.
The highly entertaining experiment shows that after 2 or 3 drinks the guys starts to struggle with impressing the girls. Eventually all the dates end up in an epic failure. The film proves that you reach your seductive sweet spot after just a few drinks and that if you hold back on your drinking while going out you will most probably have more luck with the ladies.