Title | THE ULTIMATE TEST DRIVE "ROSEMARY" |
Brand | RENAULT |
Product/Service | AUTOMOTIVE |
Category |
B04. Cars & Automotive Products & Services |
Entrant
|
RENAULT UK Rickmansworth, UNITED KINGDOM
|
Idea Creation
|
PUBLICIS LONDON, UNITED KINGDOM
|
Media Placement
|
MANNING GOTTLIEB OMD London, UNITED KINGDOM
|
Production
|
BELIEVE MEDIA London, UNITED KINGDOM
|
Production 2
|
WAVE STUDIOS London, UNITED KINGDOM
|
Production 3
|
THE MILL London, UNITED KINGDOM
|
2017 marked 40-years of Renault F1.
To celebrate their passion for motorsport, 79-year-old ex-rally driver, Rosemary Smith fulfilled a life-long dream and became the oldest person ever to drive an F1 car.
Another milestone in her long and successful career in a male-dominated sport.