Title | BELLY |
Brand | CALVO |
Product/Service | CALVO TUNA |
Category |
A01. Food |
Entrant
|
McCANN SPAIN MADRID, SPAIN
|
Idea Creation
|
McCANN SPAIN MADRID, SPAIN
|
Production
|
AGOSTO Barcelona, SPAIN
|
Credits
Mónica Moro |
McCann Spain |
Chief Creative Officer |
Jon Lavín |
McCann Spain |
Executive Creative Director |
Raquel Martínez |
McCann Spain |
Executive Creative Director |
Martín Subercaseaux |
McCann Spain |
Creative Director |
Álvaro López |
McCann Spain |
Art Director |
Brief Explanation
Love provides a number of really tough situations, but none can compare to meeting the in-laws; that’s when you realise that the person you love won’t always be ideal, it’s when you say to yourself “OMG, that’s what he/she will be like in 20 years”. Can this be avoided without inflicting harm? Of course it can, with this new tuna. Because it is a product with the same delicious taste as Calvo tuna but with only half the fat. Perfect for looking after someone without them realising.